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All Journal MIX : Jurnal Ilmiah Manajemen Journal of Financial, Business and Economics
Janah, Anisa Wardatul
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Environmental Science Languange, Linguistic, Communication & Media Social Sciences

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ANALISIS PROJECT BASED LEARNING TERHADAP UMKM MIRROR GALLERY BANTUL DALAM MEMPERTAHANKAN RANTAI PASOKAN (Studi Kasus UMKM atau Perusahaan Mirror Gallery Bantul) Janah, Anisa Wardatul; Sari, Selvia Nur Rohmah; Mahabbah, Luthfia Nisfi; Rahmawati, Umi Widya
Journal Financial, Business and Economics Vol. 1 No. 2: Journal financial, Business and Economics
Publisher : Journal Financial, Business and Economics

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57176/jfine.v2i1.16

Abstract

Green supply chain management has attracted the attention of academics and entrepreneurs as environmental issues grow. This research aims to find out how global supply chain management is carried out in the Bantul mirror gallery company. This research uses a qualitative research approach. Data collection through interviews and the company's official website. The results show that the company has been running according to the Company's Operational Standards (SOP), besides that the company also continues to make changes and evaluations to maintain customer loyalty. Of course, the Mirror Gallery company not only focuses on products, quality, and quantity, but also the sense of trust that is built as well as a sense of concern for reducing production waste that is used excessively. In addition, there is a lack of promotional media because the company only relies on websites and emails. Another study conducted in Bantul Regency also highlighted the influence of supply chain management on competitive advantage and company performance, particularly in small and medium enterprises. The results of these various studies can provide useful insights for entrepreneurs and academics regarding the importance of supply chain management in improving company performance and competitiveness.  
How Entrepreneurship Orientation Influences the Performance of New Product Development in the SME in Bantul? Diantoro, Aris Kusuno; Ikhsan, Foster; Kusmantini, Titik; Janah, Anisa Wardatul
MIX: JURNAL ILMIAH MANAJEMEN Vol 13, No 2 (2023): MIX: JURNAL ILMIAH MANAJEMEN
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441//jurnal_mix.2023.v13i1.013

Abstract

The prosperity of a company depends heavily on the quality of its new product development. Small and medium-sized enterprises (SMEs) must regularly assess, update, and adapt their product line. It has been argued that entrepreneurial orientation is crucial to improving enterprise-level outcomes like company performance in today's competitive environment where product life cycles are getting shorter.  Objectives: This study aims to examine entrepreneurial orientation’s impact on new product development performance with business model innovation serving as a moderating variable. Methodology: The quantitative method is used in this study. The population under study consists of SMEs in Bantul Regency. This research employs a method of sampling known as purposive sampling with certain criteria. Partial Least Square (PLS) Structural Equation Modeling is utilized for analysis (SEM). Finding: This research shows that an entrepreneurial Orientation significantly affects the development of business model innovation. Product development performance is significantly influenced by the degree of innovation introduced into the business model and by the degree to which the entrepreneurial is oriented. Conclusion: Business model innovation is a great system for SMEs to bring their entrepreneurial spirit to innovation and also to improve the latest product development.
Co-Authors Diantoro, Aris Kusuno Ikhsan, Foster Mahabbah, Luthfia Nisfi Rahmawati, Umi Widya Sari, Selvia Nur Rohmah Titik Kusmantini