Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal Journal of Management Specialists AL-KARIM: Journal of Islamic and Educational Research
Ilham Ansori Hasibuan
Unknown Affiliation
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Strategi Pemasaran Wardah Di Indonesia Ilham Ansori Hasibuan; Muhammad Zen; Fatmawati
Journal of Management Specialists Vol. 2 No. 2 (2024): Journal of Management Specialists
Publisher : Institute of Educational, Research, and Community Service

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to analyze and evaluate the marketing strategies implemented by the Wardah cosmetics brand in Indonesia. Through a qualitative approach, data was collected through interviews with Wardah management, market observations, and analysis of related documents. The findings show that Wardah has successfully implemented a marketing strategy that focuses on appropriate market segmentation, the use of social media and influencer marketing, as well as consistent product quality. By understanding Indonesian consumer preferences and utilizing digital platforms effectively, Wardah is able to strengthen its brand image and maintain its position as one of the market leaders in the halal beauty industry in Indonesia. The implications of this research provide valuable insights for other brands in similar industries as well as contribute to further understanding of marketing strategies in the Indonesian cosmetics market.
Konsep Al. Amwal Dalam Perspektif Fiqih Muamalah Kontemporer Ilham Ansori Hasibuan; Ahmadih Rojalih Jawab
AL-KARIM: Journal of Islamic and Educational Research Vol. 1 No. 4 (2023): Oktober
Publisher : Institute of Educational, Research, and Community Service

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini ditulis bertujuan untuk mengetahui konsep al. amwal (harta) dalam perspektif fiqih muamalah kontemporer. Penulis menggunakan pendekatan penelitian kualitatif dengan metode studi pustaka (library research) yaitu metode yang menggunakan sumber-sumber pustaka seperti jurnal, hasil penelitian, skripsi, dan lainnya yang berkaitan dengan topik penelitian. Adapun hasil pada penelitian ini bahwa konsep al. amwal dalam perspektif fiqih muamalah banyak dijelaskan oleh para fuqoha yang memberikan pendapat berbeda-beda, namun ada persamaan diantara pendapat tersebut bahwa amwal dapat dimiliki oleh setiap manusia, mempunyai nilai, dan dapat bermanfaat. Kedua, fungsi al. amwal (harta) dalam islam ada dua yaitu dapat berfungsi dalam urusan duniawi maupun akhirat. Ketiga, kedudukan al. amwal (harta) dalam Islam berperan penting dalam kehidupan manusia. Menjaga harta termasuk salah satu dari lima hal yang harus dijaga oleh manusia. Keempat, cara memperoleh al. amwal dalam Islam harus dilakukan dengan cara yang halal. Kelima, konsep distribusi dalam Islam haruslah dapat memberikan kemaslahatan bagi umat. Keenam yaitu pembagian al. amwal dalam islam, dalam hal ini al. amwal dibagi menjadi amwal batiniyah dan zahiriyah, serta amwal ‘am dan khas.
Co-Authors Ahmadih Rojalih Jawab Fatmawati Fatmawati Zen, Muhammad