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Efektivitas Metode Dakwah Bil Hikmah Dalam Penyebaran Islam Di Desa Kuta Gerat Kec.Munthe Kab.Karo Dwiva Ramadani Ginting; Muhammad Fadhli Pulungan; Fadlan Habib; Sarhul Azkar Pohan; Mansyursyah; Rusydi Aulia Siregar
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 2 No. 1 (2024): Juli - September
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v2i1.1186

Abstract

This study aims to explore the effectiveness of the method of dakwah bil hikmah in spreading Islam in Kuta Gerat Village, Munthe District, Karo Regency. The dakwah bil hikmah method is an approach to dakwah that emphasizes wisdom, gentleness, and softness in conveying the teachings of Islam to the community. This research uses a qualitative approach with data collection techniques through participatory observation, interviews, and documentary studies. The results of the study indicate that the dakwah bil hikmah method is effective in spreading Islam in Kuta Gerat Village, with the community responding positively to the persuasive approach and emphasis on dialogue. Additionally, this method helps strengthen ukhuwah Islamiyah and broaden the understanding of religion among the community. The implications of this study underscore the importance of considering a wise and gentle approach to dakwah in efforts to spread Islam in diverse community settings.
Efektivitas Komunikasi Dakwah Digital Melalui Media TikTok Dalam Meningkatkan Pengamalan Agama Masyarakat Muslim Di Kelurahan Tanjung Mulia Medan Deli Rusydi Aulia Siregar; Muktarruddin, Muktarruddin
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 7 No. 1 (2025): Juni
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v7i1.1177

Abstract

This study aims to analyze the effectiveness of digital preaching (dakwah) using TikTok in enhancing religious practices among Muslim communities in Tanjung Mulia Medan Deli. A descriptive-correlational quantitative approach was employed, with data collected from 350 purposively sampled participants through structured questionnaires. Statistical analysis using Spearman’s correlation and linear regression revealed a significant positive relationship between digital dakwah access intensity and religious practice levels (? = 0.482; p < 0.001), contributing 23.2% of the variance (R² = 0.232). Key supporting factors included visual content quality (62.3%), stable internet infrastructure (78%), and collaborations between preachers and local influencers (34%), while major barriers were advertisement distractions (57.1%) and non-contextual material (28.6%). A unique "saturation effect" was identified, where excessive access (>3 hours/day) reduced religious practice scores. The study concludes that digital dakwah is partially effective, with optimal impact achieved through locally tailored content, robust infrastructure, and complementary community-based mentoring. These findings highlight the necessity of hybrid strategies integrating digital and conventional approaches to strengthen the internalization of religious values.