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Degradasi Lingkungan Kawasan Wisata Pantai Samas dalam Kajian Ekologi Sosial Ariza Sandy Najeha; Primantoro Nur Vitrianto
Journal of Tourism and Economic Vol. 7 No. 1 (2024): Edisi 13 Jun 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/8jm7j756

Abstract

The potential for tourism at Pantai Samas in Bantul, Yogyakarta, is considerable, but the area is currently facing environmental challenges. To address these issues, research has been conducted with the aim of understanding the ecological and social aspects of the region. The findings indicate that environmental degradation can lead to social degradation, and vice versa. For instance, environmental degradation can exacerbate social issues bminimizey limiting access to natural resources, which in turn can cause poverty and food insecurity. Conversely, social and economic pressures can give rise to environmentally destructive practices. This study employed a qualitative approach, encompassing document analysis, field observation, and interviews, to comprehend the behaviors of the local population and the factors that contribute to environmental degradation. Implementing environmental education, sustainable natural resource management, and policies that support social and ecological well-being can help break the cycle of degradation. It is of the utmost importance to implement comprehensive and interdisciplinary solutions that can protect the environment and enhance the socioeconomic conditions of the local community. By adopting preventative measures, such as promoting environmental awareness and maintaining ecological balance, it is hoped that the development of tourism in the Samas coastal area can be sustained and environmental degradation can be minimize. By understanding the behaviors of the local population and the contributing factors to environmental degradation, effective solutions can be developed to rehabilitate the Samas Beach area as a sustainable and integrated tourist destination.
PEMASARAN PARIWISATA MELALUI DIGITAL MARKETING OBJEK WISATA ALAM KALIBIRU (Studi Kasus di Provinsi DIY) Desi Iska Fadhila; Primantoro Nur Vitrianto
Media Bina Ilmiah Vol. 19 No. 4: Nopember 2024
Publisher : LPSDI Bina Patria

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Abstract

Pemasaran adalah satu bagian penting dan juga menjadi bagian pilar dimana memberikan jaminan sebuah kelangsungan dalam dunia usaha. Dalam era digitalisasi saat ini sendiri, sosial media memegang sebuah peranan yang penting untuk dapat dikenal secara luas dan cepat. Pariwisata sendiri memiliki sangat memiliki banyak manfaat terutama sebagai bagian pendapatan dalam sebuah daerah dan juga memajukan daerah tersebut. Kebutuhan pemasaran ini harus dilakukan dikarenakan mengikuti sebuah perkembangan jaman untuk terus berinovasi dan dapat terus hidup. Digital marketing adalah komponen yang tepat untuk dapat memasarkan berbagai hal dalam apa saja yang ingin dibagikan melalui platform yang tersedia. Dengan adanya strategi pemasaran dan juga melalui media sosial diharapkan dapat mendongkrak pariwisata.