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Pengaruh Perilaku Menyimpang Pengguna Tinder Terhadap Citra Aplikasi Kencan Tinder Kusuma, Satria Kusuma; Letare, Yolanda Natasia
Jurnal InterAct Vol. 11 No. 1 (2022): Jurnal InterAct
Publisher : School of Communication - Atma Jaya Catholic University of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/interact.v11i1.3313

Abstract

The massive growth of online dating application fascinates anyone who have an interest to make acquaintances and find partner especially for young people. However, there are negative effects of using online dating application, among others are sexual harassment, identity fraud, rape, and even murder. The study aims to discover the effects of deviant behavior toward image building of Tinder dating application in the eyes of the consumers. The theories used in the study were communication theory, corporate communication, deviant behavior, image and new media. Indicator of X variable in the study was deviant behavior category which had three dimensions namely nonconform action, antisocial action, and criminal action. Meanwhile the indicator for Y variable in the study was individual image toward stimulant which had four dimensions namely perception, cognitive, motivation, and attitude. The study used quantitative method in which questionnaires were randomly distributed to 100 respondents. The result of the study is deviant behavior has strong, negative and significant effects toward the image building of application in the eyes of consumers.
PENGARUH UJARAN KEBENCIAN PENGGUNA DETIKFORUM TERHADAP KREDIBILITAS MEDIA DETIKCOM Istifany, Salsa Bila; Kusuma, Satria Kusuma
Perspektif Komunikasi: Jurnal Ilmu Komunikasi Politik dan Komunikasi Bisnis Vol. 8 No. 2 (2024): Perspektif Komunikasi
Publisher : Universitas Muhammadiyah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24853/pk.8.2.185-198

Abstract

Online media innovates by facilitating discussion forums to enable users with similar interests to interact, fostering a relationship with readers. However, hate speech disseminated by users in discussion forums can affect the credibility of the media itself. Detikforum is a platform created by Detikcom to allow users/readers to discuss certain issues and create various topics. Detikcom aims to engage readers in discussing the latest news and provides a space for expressing thoughts or comments on existing news. This study aims to determine whether hate speech by DetikForum users influences the credibility of Detikcom media. The research employs theories of hate speech and media credibility, using a causal quantitative approach. Data were collected through online questionnaires distributed to respondents using purposive sampling, with 100 respondents meeting the criteria as research samples. The respondents were DetikForum users aware of hate speech cases and who interacted with celebrity tweets addressing hate speech in DetikForum. The study results indicate that hate speech by DetikForum users has a 30.6% impact on the credibility of Detikcom media. The media needs to take firm steps to eliminate hate speech in discussion forums, such as enhancing content moderation through intelligent algorithms and active moderator teams, implementing clear and strict policies on ethical violations, and educating the public on digital literacy and the legal consequences of hate speech. These actions can help the media improve its image and credibility in the public eye while creating a healthy and constructive discussion space.