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All Journal Jurnal Komunikasi Journal of Islamic Economics and Finance
Fauziah Nur Hutauruk
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Strategi Pengembangan Ekonomi Syariah di Kota Medan Menggunakan Analisis SWOT Fauziah Nur Hutauruk
Journal of Islamic Economics and Finance Vol. 1 No. 4 (2023): November: Journal of Islamic Economics and Finance
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/jureksi.v1i4.860

Abstract

The development of an Islamic-based economy in Indonesia has spread to many fields, both financial and non-financial. It is very clear that the Islamic financial system in Indonesia has the ability to encourage faster economic growth and increase financial stability with the aim of improving the welfare of individuals and society. Strategic steps are needed to optimize the sharia economic system at the national and international levels so that the effect is greater. The purpose of this paper is to philosophically analyze the structure of the sharia economy, as well as the methods and systems needed to accelerate sharia economic growth in the city of Medan. Strengths, weaknesses, opportunities and threats (SWOT) data analysis is used in this research to determine strategies for building an Islamic economic and business system in Medan City.
INOVASI PEMASARAN MELALUI MEDIA SOSIAL: KAJIAN LITERATUR Loso Judijanto; Fauziah Nur Hutauruk
Jurnal Komunikasi Vol. 3 No. 1 (2025): Januari
Publisher : ADISAM PUBLISHER

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Abstract

This literature review explores the role of marketing innovation through social media in enhancing interaction between companies and consumers. Social media has proven to be a powerful platform for increasing customer engagement, developing brand awareness, and promoting products in a personalised and interactive manner. By leveraging social media analytics, companies can collect real-time consumer behaviour data and adjust marketing strategies according to dynamic market needs. However, challenges such as maintaining a balance between personalisation and privacy, managing consistent and relevant content, and adapting to changes in social media algorithms and technology are the main focus. The study concludes that while marketing innovation through social media offers great opportunities for business growth, its success requires in-depth understanding and a well-planned strategy.
Teori Produksi Dalam Perspektif Islam Fauziah Nur Hutauruk
Journal of Islamic Economics and Finance Vol. 1 No. 3 (2023): Agustus: Journal of Islamic Economics and Finance
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/jureksi.v1i3.179

Abstract

The theory of production describes the relationship between the factors of production and the level of production produced. Production is the result of all economic activities carried out by the company. To run production smoothly, the company needs the fulfillment of appropriate inputs. Without these inputs, the production process cannot run efficiently. Companies try to maximize production by using available inputs. By maximizing this production, the profits also increase. The purpose of this paper is to understand the production system from an Islamic point of view. Production is also the main activity in the company's activities. If there are no production activities, the company cannot function to produce products.
Co-Authors Loso Judijanto