Nurussobakh, Nurussobakh
Program Studi Pendidikan Ekonomi, STKIP PGRI Pasuruan, Jl. Ki Hadjar Dewantoro, Pasuruan

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PENGARUH FAKTOR-FAKTOR EKSTERNAL TERHADAP KEPUTUSAN PEMILIHAN BANK Nurus Sobakh
Jurnal Keuangan dan Perbankan Vol 12, No 2 (2008): May 2008
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (147.531 KB) | DOI: 10.26905/jkdp.v12i2.896

Abstract

This study was in term of survey, with the purpose to find out the effect of externalfactors comprising culture, social level, reference group, family, and economic condition towardthe decision in selecting bank. The population of this study was all customers of Tahapan BCAin PT. BCA, Tbk, KCP Dinoyo Malang, namely 25,478 persons, meanwhile the samples takenwere 73 persons with accidental sampling; data collection techniques were questionnaire andmultiple regression data analysis technique.The result of the study concluded that externalfactors comprising culture, social level, reference group, family, and economic conditioninfluenced the decision in selecting bank, either partially or simultaneously, and independentsub-variable or economic condition had dominant effect and biggest contribution toward thedecision in selecting bank, compared with another independent sub-variable. Meanwhile thesuggestion provided dealing with the conclusion above was that PT. BCA, Tbk, KCP DinoyoMalang should have made closer relationship with the customers and society in order to perceivebuying behavior, in order to be able to formulate right and efficient marketing strategy thatin turn would add the number of customers.
PERBEDAAN ACTUAL RETURN, ABNORMAL RETURN, TRADING VOLUME ACTIVITY DAN SECURITY RETURN VARIABILITY SAHAM SEBELUM DAN SETELAH MERGER Nurussobakh Nurussobakh
Jurnal Keuangan dan Perbankan Vol 13, No 1 (2009): January 2009
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (251.998 KB) | DOI: 10.26905/jkdp.v13i1.918

Abstract

A research was needed for knowing how far merger could build positive impact tothe development of a company. By compiling this research, we tried to know the average ofactual return, abnormal return, trading volume activity (TVA) and security return variability(SRV) of share before and after merger in 2006 at the companies listed in BEI. This researchused purposive sampling in defining the samples of research. The period of research was 50days divided into 25 days before merger and 25 days after merger. Besides, the examinationwas done continuously for 40 days, 30 days, 20 days, and 10 days in the period of research toknow how fast merger showed the significant difference to the four variables examined. Theresearch showed that the average of actual return and abnormal return of share of the companieshad gone higher or relative low before and after merger. On the other hand, the average ofTVA had gone higher or relative high and the average of SRV had gone lower down or relativehigh. The statistic showed that there was no significant difference happened to actual return,abnormal return and SRV of share of companies before and after merger. On other hand, TVAof share showed a significant difference based on asymptotic significant.