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Timban, Aimar Ridel Saviola
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

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Identification Of Determinats Influencing Consumer Decision-Making For Local and Imported Fruits Purchases in Manado City Timban, Aimar Ridel Saviola; Mandei, Juliana Ruth; Jocom, Sherly Gladys
AGRI-SOSIOEKONOMI Vol. 20 No. 1 (2024): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v20i1.52012

Abstract

This research aims to identify the determinants influencing consumer decision-making for local and imported fruits purchases in Manado City. The study was conducted over a period of 4 months, from June to September 2023. Primary data were collected through direct observation and interviews with respondents using a questionnaire. The data analysis used in this research is mixed-methods strategy. The sampling method utilized was accidental sampling over a 7-day period, resulting in a total of 60 respondents. The research findings indicate that the internal factor determining consumer decision-making for the purchase of local and imported fruits in the city of Manado is taste preference compatibility. Meanwhile, the external factor influencing consumer decision-making is the price and income compatibility for imported fruits and family member recommendations for local fruits. Taste preference compatibility emerges as the primary determinant in consumer decision-making for the purchase of both local and imported fruits in Manado City.
Farmer Regeneration Through Family Farming Succession In Indonesia: Driving Factors, Challenges, And Strategies Timban, Aimar Ridel Saviola; Mawuntu, Ignacia Mariana; Paendong, Angelica; Pua, Ester Maria Grace; Fauzi, Muh Tri Alqadri Ramadhan
AGRI-SOSIOEKONOMI Vol. 20 No. 2 (2024): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v20i2.57525

Abstract

This study aims to analyze and provide a descriptive overview of the farmer regeneration process through family farming succession. This study employed a systematic literature review following the PRISMA guidelines. The literature used in this study comprised scientific articles published in journals between 2015 and 2024. These articles were retrieved from Google Scholar and ProQuest databases using the keywords “farmer regeneration,” “farm succession,” “family farming,” and “farmer households” in both English and Indonesian. A total of 1284 publications were identified through keyword searches and 13 articles were included in the review. The results of the literature review shows that farm succession within farming families is influenced by various driving factors and challenges. To address these challenges, effective succession strategies include family socialization, mentoring programs, vocational education, youth entrepreneurship programs, and extension and training activities. Increasing the role of farmer groups in sharing information and experiences is also essential to support the sustainability of farming. Given the urgency and limited research on farm succession within farming families, further research is needed, especially studies that specifically identify strategies to enhance farm succession within farming families. Additionally, comparative studies between farm succession in different regions or countries could be conducted to understand the differences in driving factors and challenges. This could include comparisons between areas with high and low urbanization levels, as well as between different regions in Indonesia with varying cultural, social, and economic backgrounds.
Co-Authors Fauzi, Muh Tri Alqadri Ramadhan Juliana Ruth Mandei Mawuntu, Ignacia Mariana Paendong, Angelica Pua, Ester Maria Grace Sherly G. Jocom