Usman, Teuku Ali
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Analisa model utaut (unified theory of acceptance and use of technology) dalam peningkatan penggunaan layanan transaksi digital Bank Mandiri pada masa pandemi covid-19 Usman, Teuku Ali
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. 9 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (479.914 KB) | DOI: 10.32670/fairvalue.v4i9.1617

Abstract

The journal aims to explain the research on increasing users of digital banking transaction services, namely Mandiri Online / New Livin by Mandiri during the COVID-19 pandemic using the Unified Theory of Acceptance and Usage of Technology (UTAUT) model and quantitative research methods with surveys conducted to 300 respondents in the West Jakarta Trade Cluster area. The results of the research are in the form of identifying factors that have a positive correlation with increasing the use of Mandiri Online / New Livin during the COVID-19 pandemic so that they can be used as guidelines for taking