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All Journal SCHOOL EDUCATION JOURNAL PGSD FIP UNIMED Jusikom: Jurnal Sistem Informasi Ilmu Komputer
Gulo, Sapriliyani
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Decision Sciences, Operations Research & Management Languange, Linguistic, Communication & Media

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Analysis Of Customer Satisfaction With Solaria Restaurants In Medan City Using K-Means Clustering Method Marpaung, Udur Mega; -, Anita; Gulo, Sapriliyani
Jurnal Sistem Informasi dan Ilmu Komputer Vol. 8 No. 1 (2024): JUSIKOM: JURNAL SISTEM INFROMASI ILMU KOMPUTER
Publisher : Fakultas Teknologi dan Ilmu Komputer Universitas Prima Indonesia

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Abstract

Customer satisfaction is the key to the success of a company in the modern business context. In strategic planning and business management, a focus on customer satisfaction has become essential to ensure that the services a company provides not only retain customers but also enable sustainable growth. In the case of Solaria Restaurant, it helps to find groups of customers with comparable satisfaction patterns, which allows businesses to optimize their marketing strategies and improve their service quality. Specifically, this study uses the K-Means Clustering method to evaluate customer satisfaction with Solaria Restaurant services. The research utilized an online questionnaire distributed to 250 surveyed people to assess factors such as service response and the physical appearance of the restaurant that affect customers' perceptions of the business. The results showed that customer satisfaction is generally considered very good, the results of clustering analysis of customer satisfaction at Solaria Restaurant resulted in the number of very good clusters is cluster I. This result increases our understanding of customer preferences. These results increase our understanding of customer preferences and build a basis for improvement strategies that focus more on improving the customer experience.
PROGRAM LIFELONG LEARNING MERDEKA BELAJAR EDUKASI KOGNITIF MEWUJUDKAN SDGS GOAL 4 GUNA MENINGKATKAN KUALITAS SDM DI SLB MEDAN Pardede, Oktaviandi Bertua; Manalu, Ranto Luspen; Salawajo, Diwehati; Gulo, Sapriliyani; Sidebang, Nur Indah; Siagian, Tabas Gabe Mulia
SCHOOL EDUCATION JOURNAL PGSD FIP UNIMED Vol. 12 No. 3 (2022): SCHOOL EDUCATION JOURNAL PGSD FIP UNIMED
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/sejpgsd.v12i3.38859

Abstract

Lifelong Learning can be experienced by every learning community. Instilling the values of academic education with the aim of improving the quality of Human Resources can trigger schools to seek to optimize innovative learning. Freedom to learn cognitive education as a reference for lifelong learning programs seeks to realize inclusive and equitable quality education. It is believed that the Sustainable Development Goals (SDGs) that spur Indonesia's human development index need to be carried out at the Markus Medan Special School. This program is conducted for Markus SLB students for 1.5 months. The method used is participatory and experimental. During its implementation, students participate in building learning activities, so that data analysis is carried out qualitatively and quantitatively. The collected data is processed interactively and continuously until the data is saturated. The data are also interpreted descriptively through quantitative data measures. The results show that Markus Special School students can participate in cognitive education learning. Continuously, student learning products always influence their learning motivation, especially the results of drawing and motor skills of students. The experimental results showed a significant difference before and after experiencing cognitive education learning activities. As many as 60% of students get test scores above average.
Co-Authors Anita - Manalu, Ranto Luspen Marpaung, Udur Mega Pardede, Oktaviandi Bertua Salawajo, Diwehati Siagian, Tabas Gabe Mulia Sidebang, Nur Indah