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All Journal Didaktik : Jurnal Ilmiah PGSD STKIP Subang Abdi Akommedia : Jurnal Pengabdian Masyarakat
Siti Hanum
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Computer Science & IT Education Mathematics Physics Other

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Pemberdayaan Masyarakat melalui Pelatihan Keterampilan dan Inovasi Produk serta Digitalisasi Pemasaran UMKM di Kepenghuluan Kubu 1 Kecamatan Pekaitan, Rokan Hilir Fakhri; Michael Immanuel Sitinjak; Childrenstia Light Sirait; Stepani Rosmauli Hutasoit, Rismawati; Siti Hanum; Jhonny Manurung; Rahmi Safitri; T.Sy.Syakila Rauda; Reliana Oktavia Munthe; Adriansyah Panda Oktavian; Romalyoni Lumban Gaol
ABDI AKOMMEDIA : JURNAL PENGABDIAN MASYARAKAT Vol. 2 No. 3 (2024)
Publisher : ABDI AKOMMEDIA : JURNAL PENGABDIAN MASYARAKAT

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Abstract

Keberadaan UMKM sangat bermanfaat dalam hal pendistribusian pendapatan bagi masyarakat serta mampu menyerap banyak tenaga kerja. Selain itu, keberadaan UMKM mampu menciptakan kreatifitas yang sejalan dengan usaha untuk mempertahankan dan mengembangkan unsur-unsur tradisi dan kebudayaan masyarakat setempat. Isu pokok yang dihadapi UMKM adalah kurangnya keterampilan kewirausahaan dan rendahnya inovasi pengembangan UMKM. Tujuan pengabdian ini adalah memberdayakan masyarakat di Kepenghuluan Kubu 1, Kecamatan Pekaitan, Rokan Hilir melalui pelatihan keterampilan UMKM, untuk mempersiapkan masyarakat menyongsong era digitalisasi, dan mempromosikan faktor digital dalam mendorong usaha. Metode yang digunakan meliputi pelatihan, pendampingan, dan penyuluhan. Hasil pengabdian menunjukkan adanya peningkatan pemahaman dan keterampilan peserta UMKM terhadap kelebihan penjualan berbasis internet atau e-commerce. Diharapkan di masa me4ndatang, peserta dapat mengembangkan usaha dengan memanfaatkan kelebihan e-commerce dan mendorong inovasi digitalisasi usaha UMKM.
REKONSTRUKSI MANAJEMEN DAKWAH QURAISH SHIHAB: PENDEKATAN HUMANIS DALAM TAFSIR AL-QUR’AN Lailatul Lutfiyah; Nurin Nafilah Putri; Nanik Handayani; Siti Hanum; Anang Sholikhudin
Didaktik : Jurnal Ilmiah PGSD STKIP Subang Vol. 12 No. 02 (2026): Volume 12 No. 2, Juni 2026 Release
Publisher : STKIP Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36989/didaktik.v12i02.13170

Abstract

Which reduces their effectiveness in modern plural societies. The objective of this study is to analyze the principles of da'wah management within Quraish Shihab’s interpretative framework and to formulate a humanistic reconstruction model that is more adaptive and inclusive. This research employs a qualitative method using a library research approach, with data collected from primary sources such as Tafsir Al-Mishbah and supported by relevant scholarly literature. The data are analyzed using content analysis to identify key themes related to humanism and da'wah management. The findings indicate that Quraish Shihab’s approach emphasizes contextual understanding, ethical communication, tolerance, and empathy as central elements in delivering Islamic messages. The reconstructed model of da'wah management highlights strategic planning based on social context, persuasive and dialogical communication, inclusive implementation, and evaluation focused on social impact rather than mere numerical outcomes. This approach contributes to developing a more relevant, moderate, and human-centered model of Islamic preaching in contemporary society.
Co-Authors Adriansyah Panda Oktavian Anang Sholikhudin Childrenstia Light Sirait fakhri Jhonny Manurung Lailatul Lutfiyah, Lailatul Michael Immanuel Sitinjak Nanik Handayani Nurin Nafilah Putri Rahmi Safitri Reliana Oktavia Munthe Romalyoni Lumban Gaol Stepani Rosmauli Hutasoit, Rismawati T.Sy.Syakila Rauda