fathur rohman wahid
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PENGARUH BAGI HASIL,KUALITAS PELAYANAN DAN KELUARGA TERHADAP KEPUTUSAN MENJADI NASABAH BANK MUAMALAT (STUDI KASUS DI KABUPATEN LAMONGAN) fathur rohman wahid
Islamic Economics and finance in Focus Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ieff.2023.02.02.07

Abstract

This study aims to examine the effect of the principle of profit sharing, service quality, and family on the decision to become a customer at bank muamalat. The population in this study were all customers of the Muamalat branch office (KCP) Lamongan Regency, totaling 1834 with a total sample of 120 customers. The sample selection was carried out using the Hair et al (1998) formula in which the number of indicators was multiplied by 6 sampling methods using probability sampling. The analytical method used is multiple linear regression. The results showed that the principle of profit sharing, service quality, family had a significant effect on the decision to become a customer at bank muamalat, which had an Fcount of 59.886 > 2.68 and had a significant value of 0.000 <0.05.