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THE IMPACT OF INFORMATION QUALITY, PROCESS QUALITY, AND SERVICE QUALITY TOWARDS ORGANIZATIONAL PERFORMANCE THROUGH ORGANIZATIONAL INNOVATIVENESS ON BEAUTY CLINICS IN SURABAYA Gunawan, Hananiel Mennoverdi
Proceeding National Conference Business, Management, and Accounting (NCBMA) 7th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

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Abstract

This research investigates the intricate interplay between information quality, process quality, service quality, innovativeness, and organizational performance within the context of beauty clinics in Surabaya. Drawing upon a mixed-methods approach, data is gathered from a diverse sample of beauty clinics. The study aims to discern the extent to which information quality influences the quality of processes adopted by beauty clinics and how this, in turn, impacts service quality. Furthermore, the research delves into how service quality and the overall competitiveness of beauty clinics mediate the relationship between information quality, process quality, and organizational performance. Surabaya, a vibrant cosmopolitan hub, serves as an ideal setting for this inquiry due to its burgeoning beauty industry and competitive market landscape. The findings are expected to provide valuable insights for beauty clinic operators, policymakers, and researchers alike, offering actionable recommendations to enhance organizational performance through strategic improvements in information management, process optimization, and service delivery. Ultimately, this study seeks to contribute to the existing literature on organizational innovativeness and performance within the beauty industry while offering practical implications for stakeholders navigating the dynamic business environment in beauty clinic in Surabaya.
THE IMPACT OF INFORMATION QUALITY, PROCESS QUALITY, AND SERVICE QUALITY TOWARDS ORGANIZATIONAL PERFORMANCE THROUGH ORGANIZATIONAL INNOVATIVENESS ON BEAUTY CLINICS IN SURABAYA Gunawan, Hananiel Mennoverdi
Proceeding National Conference Business, Management, and Accounting (NCBMA) 7th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research investigates the intricate interplay between information quality, process quality, service quality, innovativeness, and organizational performance within the context of beauty clinics in Surabaya. Drawing upon a mixed-methods approach, data is gathered from a diverse sample of beauty clinics. The study aims to discern the extent to which information quality influences the quality of processes adopted by beauty clinics and how this, in turn, impacts service quality. Furthermore, the research delves into how service quality and the overall competitiveness of beauty clinics mediate the relationship between information quality, process quality, and organizational performance. Surabaya, a vibrant cosmopolitan hub, serves as an ideal setting for this inquiry due to its burgeoning beauty industry and competitive market landscape. The findings are expected to provide valuable insights for beauty clinic operators, policymakers, and researchers alike, offering actionable recommendations to enhance organizational performance through strategic improvements in information management, process optimization, and service delivery. Ultimately, this study seeks to contribute to the existing literature on organizational innovativeness and performance within the beauty industry while offering practical implications for stakeholders navigating the dynamic business environment in beauty clinic in Surabaya.
THE IMPACT OF INFORMATION QUALITY, PROCESS QUALITY, AND SERVICE QUALITY TOWARDS ORGANIZATIONAL PERFORMANCE THROUGH ORGANIZATIONAL INNOVATIVENESS ON BEAUTY CLINICS IN SURABAYA Gunawan, Hananiel Mennoverdi
Proceeding National Conference Business, Management, and Accounting (NCBMA) 7th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research investigates the intricate interplay between information quality, process quality, service quality, innovativeness, and organizational performance within the context of beauty clinics in Surabaya. Drawing upon a mixed-methods approach, data is gathered from a diverse sample of beauty clinics. The study aims to discern the extent to which information quality influences the quality of processes adopted by beauty clinics and how this, in turn, impacts service quality. Furthermore, the research delves into how service quality and the overall competitiveness of beauty clinics mediate the relationship between information quality, process quality, and organizational performance. Surabaya, a vibrant cosmopolitan hub, serves as an ideal setting for this inquiry due to its burgeoning beauty industry and competitive market landscape. The findings are expected to provide valuable insights for beauty clinic operators, policymakers, and researchers alike, offering actionable recommendations to enhance organizational performance through strategic improvements in information management, process optimization, and service delivery. Ultimately, this study seeks to contribute to the existing literature on organizational innovativeness and performance within the beauty industry while offering practical implications for stakeholders navigating the dynamic business environment in beauty clinic in Surabaya.
THE IMPACT OF INFORMATION QUALITY, PROCESS QUALITY, AND SERVICE QUALITY TOWARDS ORGANIZATIONAL PERFORMANCE THROUGH ORGANIZATIONAL INNOVATIVENESS ON BEAUTY CLINICS IN SURABAYA Gunawan, Hananiel Mennoverdi
Proceeding National Conference Business, Management, and Accounting (NCBMA) 7th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research investigates the intricate interplay between information quality, process quality, service quality, innovativeness, and organizational performance within the context of beauty clinics in Surabaya. Drawing upon a mixed-methods approach, data is gathered from a diverse sample of beauty clinics. The study aims to discern the extent to which information quality influences the quality of processes adopted by beauty clinics and how this, in turn, impacts service quality. Furthermore, the research delves into how service quality and the overall competitiveness of beauty clinics mediate the relationship between information quality, process quality, and organizational performance. Surabaya, a vibrant cosmopolitan hub, serves as an ideal setting for this inquiry due to its burgeoning beauty industry and competitive market landscape. The findings are expected to provide valuable insights for beauty clinic operators, policymakers, and researchers alike, offering actionable recommendations to enhance organizational performance through strategic improvements in information management, process optimization, and service delivery. Ultimately, this study seeks to contribute to the existing literature on organizational innovativeness and performance within the beauty industry while offering practical implications for stakeholders navigating the dynamic business environment in beauty clinic in Surabaya.
More Than Just Water: The Role of CSR in Building Trust in Short and Long Term Toward AQUA in Surabaya Potu, Tania Monica; Liao, Yi-Chuan; Gunawan, Hananiel Mennoverdi; Siahaya, Janice Carysa
Economics, Business, Accounting & Society Review Vol. 4 No. 3 (2025): Economics, Business, Accounting & Society Review
Publisher : International Ecsis Association

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55980/ebasr.v4i3.245

Abstract

Corporate Social Responsibility (CSR) has evolved from a peripheral activity into a strategic component of sustainable business management, particularly in industries where consumer values are closely tied to ethical and environmental considerations. In Indonesia’s bottled water sector, CSR initiatives are increasingly recognized as instruments for building consumer trust and strengthening long-term brand relationships. This study aims to examine how CSR influences short-term and long-term consumer responses—specifically purchase intention and client loyalty—through the mediating role of brand trust. It further seeks to identify which CSR dimensions most effectively drive consumer trust and sustained behavioral engagement. A quantitative research design was employed using purposive sampling among 100 AQUA consumers in Surabaya. Data were collected through structured Likert-scale questionnaires and analyzed using SPSS version 22, including validity, reliability, and regression analyses to test the causal relationships among CSR, brand trust, buying intention, and loyalty. The results reveal that CSR exerts a significant positive impact on brand trust (β = 0.605), which subsequently influences both short-term purchasing intentions (β = 0.480) and long-term loyalty (β = 0.855). While CSR’s direct impact on immediate purchasing behavior is moderate, its influence on sustained loyalty is substantial. Theoretically, this research advances CSR literature by distinguishing temporal effects on consumer behavior. Practically, it underscores CSR’s strategic potential as a brand differentiation mechanism that fosters trust, loyalty, and emotional connection in competitive markets.
From Admiration to Allegiance: The Impact of Celebrity Brand Connection on Brand Loyalty in Halal Skincare among Gen Z Soedibyo, Yolanda; Gunawan, Hananiel Mennoverdi
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 13 No 2 (2026): September
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v13i2.57086

Abstract

This study investigates the role of Celebrity Brand Connection (CBC) in influencing consumer behavior toward halal skincare products in Indonesia. In recent years, the halal skincare market has grown significantly due to increasing awareness of religious compliance, ethical consumption, and health conscious. Simultaneously, celebrity endorsements have become a prevalent marketing strategy, aiming to build trust and ultimately brand loyalty. The present research explores the extent to which CBC influences halal skincare purchase decisions by examining four hypotheses derived from the constructs of product quality, customer experience, trust, and brand loyalty. Using a quantitative method, primary data were collected from 105 respondents through structured questionnaires distributed online. The data were analyzed using Structural Equation Modeling (SEM). The analysis assessed the validity, reliability, and significance of the proposed relationships between variables. The results indicate that Celebrity Brand Connection significantly influences trust and brand loyalty, confirming three out of the four hypotheses.