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All Journal SEISENSE Journal of Management
Masoudi, Ehsan
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Economics, Econometrics & Finance Social Sciences

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The Mediating Role of Hard Quality Management in the Relationship Between Soft Quality Management and Innovation Performance Masoudi, Ehsan
SEISENSE Journal of Management Vol. 7 No. 1 (2024): SEISENSE Journal of Management
Publisher : SEISENSE (PRIVATE) LIMITED

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33215/3txfzp10

Abstract

Purpose - Hard and soft quality management are known as two important dimensions of total quality management (TQM) that can improve the performance of manufacturing and service organizations. The paper aims to examine the effect of soft quality management (soft QM) on innovation performance (IP) with the mediating role of hard quality management (hard QM). Design/Methodology - A questionnaire was designed for the model test and distributed among 130 small and medium-sized enterprises (SMEs) in Golpayegan industrial town located in Iran. PLS-SEM was used to analyze the data.Findings - The results showed that soft QM affects hard QM and IP. Also, the impact of hard QM on IP was confirmed. The mediating role of hard QM in the relationship between soft QM and IP was also confirmed.Practical Implications - The findings of this research encourage managers of SMEs to focus attention on hard and soft QM simultaneously to improve innovation performance in companies.
The Influence of Green Product Innovation, Green Process Innovation, and End-of-Line Management Innovation on Sustainability Performance Dimensions Masoudi, Ehsan; Emamiyan, Seyyed Amirhossein
SEISENSE Journal of Management Vol. 8 No. 1 (2025): SEISENSE Journal of Management
Publisher : SEISENSE (PRIVATE) LIMITED

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33215/mxs5kw74

Abstract

Purpose- Sustainability performance (SP) boosts competitive advantage and benefits the environment and society. The present study analyzes the impact of green technology innovation (GTI) dimensions, namely green product innovation (GPtI), green process innovation (GPsI), and end-of-line innovation management (ELIM), on SP dimensions, namely economic performance (EcP), environmental performance (EnP), and social performance (SoP).Design/Methodology- A questionnaire instrument was developed and administered to a sample of 145 small and medium-sized enterprises (SMEs) located in the Tehran province of Iran. The data collected were analyzed using PLS-SEM.Findings- The data analysis results showed that GPtI and GPsI significantly influence EcP, EnP, and SoP. Furthermore, the findings indicate that while ELIM positively impacts EnP and SoP, it does not exert any influence on EcP.Practical Implications- This research highlights the significance of GTI in enhancing SP, providing practical implications for SMEs to adopt eco-friendly practices, thereby improving operational efficiency, reducing environmental impact, and fostering competitive advantage in the market.
Co-Authors Emamiyan, Seyyed Amirhossein