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All Journal Indonesian Journal of Law and Economics Review Jurnal Studi Manajemen Bisnis
Munawaroh, Wahidatul
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Social Sciences

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Pengaruh Orientasi, Kompetensi, dan Strategi Kewirausahaan terhadap Kinerja UMKM Kopi Muria dengan Mediasi Keunggulan Bersaing pada Klaster Kopi Muria Kudus Munawaroh, Wahidatul; Edris, Mochamad; Faidah, Faridhatun
Jurnal Studi Manajemen Bisnis Vol 4, No 2 (2024): Jurnal Studi Manajemen Bisnis
Publisher : Universitas Muria Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24176/jsmb.v4i2.12900

Abstract

This research aims to analyze the influence of orientation, competence and entrepreneurial strategy on the performance of Muria coffee MSMEs by mediating competitive advantage in the Muria Kudus Coffee Cluster. This research is descriptive statistics by testing hypotheses. The sample was 150 business actors. The sampling technique used Purposive Sampling. Data collection used in this research was the questionnaire method. Instrument testing uses validity tests, reliability tests and normality tests. Analysis of the data used (SEM) Structual Equation Modeling which is operated through the AMOS program. Based on the results of hypothesis testing in this study, it shows that (1) entrepreneurial orientation has no effect on the performance of MSMEs (2) entrepreneurial competence has an effect on the performance of MSMEs, (3) entrepreneurial strategy has an effect on the performance of MSMEs, (4) orientation has an effect on competitive advantage, ( 5) entrepreneurial competence influences competitive advantage, (6) entrepreneurial strategy influences competitive advantage, (7) MSME performance influences competitive advantage. Competitive advantage is able to mediate entrepreneurial orientation on MSME performance but its influence is weak, competitive advantage is able to mediate entrepreneurial competence on MSME performance but its influence is weak and competitive advantage is able to mediate entrepreneurial strategy on MSME performance but its influence is weak
Comparative Analysis of E-commerce, E-wallet and Friend Environment on Student Consumptive Behavior: Analisis Perbandingan E-commerce, E-wallet dan Lingkungan Teman Terhadap Perilaku Konsumtif Mahasiswa Munawaroh, Wahidatul; Abidin, Fityan Izza Noor
Indonesian Journal of Law and Economics Review Vol. 19 No. 4 (2024): November
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijler.v19i4.1172

Abstract

General Background: The rise of technology has made online shopping convenient for university students, but this can lead to prioritizing wants over needs, resulting in excessive consumer behavior. Specific Background: This study examines the influence of e-commerce convenience, e-wallet promotions, and peer environments on the consumptive behavior of accounting and management students at Universitas Muhammadiyah Sidoarjo, addressing conflicting findings in previous research. Knowledge Gap: Previous studies yield inconsistent results regarding the impact of e-commerce ease on consumptive behavior and lack comprehensive analysis on e-wallet promotions and peer influence. Aims: The research aims to evaluate how these variables affect consumptive behavior and to identify differences between accounting and management students. Results: Findings indicate that e-commerce convenience does not affect accounting students but does influence management students. E-wallet promotions and peer environments significantly impact both groups, with notable differences in their effects. Novelty: This study enhances understanding of consumer behavior among Indonesian university students by emphasizing the varying impacts of technological and social factors. Implications: Insights from this research can guide e-commerce platforms and e-wallet providers in crafting targeted strategies that promote responsible consumerism among students. Highlights: E-commerce convenience significantly affects management students' consumptive behavior but not accounting students. E-wallet promotions and peer environments positively influence consumptive behavior in both student groups. The study highlights differences in the impact of promotional strategies and peer dynamics on students' shopping habits. Keywords: Ease of E-Commerce, E-Wallet Promotions, Peer Influence, Consumptive Behavior, Friend Environment
Co-Authors Faridhatun Faidah Fityan Izza Noor Abidin Mochamad Edris