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All Journal Bulletin of Computer Science Research Jurnal Informatika Polinema (JIP)
Saidatuzzahra, Putri
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Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Electrical & Electronics Engineering Library & Information Science

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Penerapan Prinsip Design Thinking pada UI/UX Aplikasi Mobile Renas Fashion Masruroh Syah, Luthfia; Faqihuddin Hanif, Isa; Novianti, Eka; Saidatuzzahra, Putri; Khoirunnisa; Rahmawati, Hani
Jurnal Informatika Polinema Vol. 10 No. 4 (2024): Vol. 10 No. 4 (2024)
Publisher : UPT P2M State Polytechnic of Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/jip.v10i4.5232

Abstract

 Perkembangan teknologi telah mengubah pola bisnis secara dramatis, tidak terkecuali dalam industri fashion. Usaha mikro, kecil, dan menengah (UMKM) seperti Renas Fashion di Citeureup, Kabupaten Bogor, kini berupaya menyesuaikan diri dengan arus digital yang tengah bergulir. Dalam rangka menghadapi tantangan ini, penelitian yang dilakukan bertujuan untuk meningkatkan efisiensi operasional Renas Fashion melalui pengembangan aplikasi mobile yang inovatif. Melalui penerapan metode Design Thinking, penelitian ini berhasil mengidentifikasi permasalahan utama Renas Fashion, yaitu proses pemesanan dan pembayaran yang masih konvensional offline. Penelitian bertujuan meningkatkan penjualan dan eksistensi toko dengan pendekatan modern, serta memberikan kemudahan kepada konsumen dalam memesan baju secara online. Tahapan penelitian meliputi identifikasi pengguna, analisis kebutuhan, prototyping, pengujian, serta penyimpulan dan saran perbaikan. Hasil penelitian ini diharapkan dapat meningkatkan efektivitas operasional Renas Fashion dan memberikan pengalaman belanja lebih memuaskan bagi konsumen. Dengan demikian, harapannya entitas bisnis tersebut dapat mengembangkan jangkauan pasar dan meningkatkan kompetitivitas di era digital. Kesimpulannya, penelitian ini diharapkan memberikan panduan berharga bagi UMKM lainnya berupaya beradaptasi dengan tren digital dalam industri fashion.
Penggunaan Metode Design Thinking Untuk Perancangan Ulang UI/UX Pada Aplikasi BCA Mobile Saidatuzzahra, Putri; Akhmad Rizal Dzikrillah
Bulletin of Computer Science Research Vol. 5 No. 4 (2025): June 2025
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/bulletincsr.v5i4.589

Abstract

Effective user interface (UI) and user experience (UX) design are essential in improving the convenience and efficiency of using digital applications. This study aims to redesign the UI/UX of the BCA Mobile application by applying the Design Thinking method to create a design that is more relevant to user needs. The research method begins with a literature study and data collection through the User Experience Questionnaire (UEQ) questionnaire filled out by 10 respondents to identify user problems and expectations. Furthermore, five stages of Design Thinking are applied, namely Empathize, Define, Ideate, Prototype, and Testing. The design prototype was retested with respondents using the UEQ questionnaire to evaluate aspects of attractiveness, efficiency, clarity, dependability, stimulation, and novelty. The results showed a significant increase in UEQ scores on all scales, with an average increase of 3.55 points from a range of ?3 to +3. This shows that the Design Thinking approach is able to produce a UI/UX design that is more responsive and in accordance with user expectations, as well as improving the quality of user interaction with the application. This research is expected to be a reference in the development of UI/UX for other digital banking applications.
Co-Authors Akhmad Rizal Dzikrillah Eka Novianti, Eka Faqihuddin Hanif, Isa KHOIRUNNISA Masruroh Syah, Luthfia Rahmawati, Hani