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All Journal Journal of Computer Networks, Architecture and High Performance Computing Jurnal Komputer Teknologi Informasi Sistem Komputer (JUKTISI)
Br Purba, Yunita Dana
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Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Education Engineering

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Customer Relationship Management Strategy in Mobile-Based E-Commerce Platform Development to Increase Purchase Interest Br Purba, Yunita Dana; Haraha, Aninda Muliani
Journal of Computer Networks, Architecture and High Performance Computing Vol. 6 No. 3 (2024): Articles Research Volume 6 Issue 3, July 2024
Publisher : Information Technology and Science (ITScience)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/cnahpc.v6i3.4365

Abstract

The demands of technological developments trigger every company to be able to increase competitive advantages in order to create a smooth business process. Customer satisfaction in comparing expectations before making a transaction with the service directly felt by a customer is one of the elements that affect how succesful. Therefore, this study develops and implements a mobile-based e-commerce system equipped with a customer relationship management feature that aims to increase the involvement of interest and product purchases at the Tarigan Clothing Store so that it can provide very significant additional value in a product marketing process. This mobile-based e-commerce information system application also utilizes javascript technology as its interface design. The use of javascript is considered to facilitate access to the latest features in the e-commerce application that is built because of the high existence of javascript which continues to develop according to technological advances. This mobile-based e-commerce application is expected to provide wider reach, convenience and become a more effective marketing tool for customers and Tarigan Clothing Store so that it can provide significant benefits for both parties and create a more comfortable and efficient shopping process.
Customer Relationship Management Strategy in Mobile-Based E-Commerce Platform Development to Increase Purchase Interest Br Purba, Yunita Dana; Haraha, Aninda Muliani
Journal of Computer Networks, Architecture and High Performance Computing Vol. 6 No. 3 (2024): Articles Research Volume 6 Issue 3, July 2024
Publisher : Information Technology and Science (ITScience)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/cnahpc.v6i3.4365

Abstract

The demands of technological developments trigger every company to be able to increase competitive advantages in order to create a smooth business process. Customer satisfaction in comparing expectations before making a transaction with the service directly felt by a customer is one of the elements that affect how succesful. Therefore, this study develops and implements a mobile-based e-commerce system equipped with a customer relationship management feature that aims to increase the involvement of interest and product purchases at the Tarigan Clothing Store so that it can provide very significant additional value in a product marketing process. This mobile-based e-commerce information system application also utilizes javascript technology as its interface design. The use of javascript is considered to facilitate access to the latest features in the e-commerce application that is built because of the high existence of javascript which continues to develop according to technological advances. This mobile-based e-commerce application is expected to provide wider reach, convenience and become a more effective marketing tool for customers and Tarigan Clothing Store so that it can provide significant benefits for both parties and create a more comfortable and efficient shopping process.
Aplikasi Pemesanan Perjalanan Paket Wisata Religi Pada PT. Vakansi Mandala Nusantara Berbasis Android Disnu Panggabean; SI, satria; Br Purba, Yunita Dana; Gultom, Imeldawaty
Jurnal Komputer Teknologi Informasi Sistem Komputer (JUKTISI) Vol. 2 No. 1 (2023): Juni 2023
Publisher : LKP KARYA PRIMA KURSUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/juktisi.v2i1.77

Abstract

Perkembangan suatu sistem yang semakin lama semakin marak memungkinkan masyarakat untuk mencari inovasi baru dalam mempermudah suatu kegiatan yang ingin dilakukan. Telah banyak paket wisata yang memberikan opsi perjalanan yang menarik namun banyak nya data dan tingkat kerumitan dalam proses pemesanan sehingga mumbutuhkan waktu yang banyak untuk melakukan pembelian tiket wisata dan juga sulit diketahui oleh kalangan masyarakat karena kurangnya suatu ketersediaan media promosi yang menampilkan informasi yang lebih detail dan terupdate. Adanya perkembangan sistem memberikan hak akses kepada masyarakat untuk dapat menerima informasi terupdate yang telah dipaparkan secara lebih detail sehingga memicu minat masyarakat dalam menggunakan suatu aplikasi terbaru seperti aplikasi pemesanan paket perjalanan wisata berbasis android. PT.Vakansi Mandala Nusantara kini telah mengembangkan suatu sistem android yang lebih fleksibel yang dapat diakses dimana saja dan kapan saja karena telah memberikan kemudahan bagi para penggunanya dalam menikmati ketersediaan paket perjalanan wisata yang membantu masyarakat dalam melakukan transaksi serta melakukan suatu proses pemesanaan. Metode yang digunakan dalam penelitian ini adalah metode prototype, metode ini telah berhasil mengembangkan suatu sistem yang dimana pelanggan dapat saling melakukan interaksi sehingga pelanggan ataupun pemilik sistem mempunyai gambaran jelas pada sistem terpadu yang telah disediakan. Pada metode ini dibangun aplikasi berbasis android ini betujuan untuk mengurangi suatu resiko kesalahan pada saat pengelolaan data dan meminimalkan waktu yang telah terbuang karena awalnya proses transaksi dan pemilihan paket perjalanan wisata dilakukan secara manual.
Co-Authors Disnu Panggabean Gultom, Imeldawaty Haraha, Aninda Muliani SI, satria