Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal JURNAL ILMIAH GLOBAL EDUCATION
Nurpadilah, Rifki
Unknown Affiliation
Education Languange, Linguistic, Communication & Media Mathematics Other

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Pengaruh Kualitas Produk, Harga, Promosi Terhadap Loyalitas Pelanggan CV. Aneka Karya Bogor Nurpadilah, Rifki; Samsuri, Samsuri; Yulianingsih, Yulianingsih
Jurnal Ilmiah Global Education Vol. 5 No. 2 (2024): JURNAL ILMIAH GLOBAL EDUCATION, Volume 5 Nomor 2, Juni 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v5i2.2651

Abstract

This study aims to analyze and identify the effect of product quality, price and promotions both simultaneously and partially on customer loyalty CV. Aneka Karya Bogor. Questionnaires were distributed to 52 respondents who were taken by techniquenon probability sampling with a saturated sampling procedure or all members of the population are used as samples. The questionnaire was tested with validity test, reliability test and classical assumption test. The test results are valid, reliable, and can be used for regression data. The analytical method used in this research is descriptive and verification method. The results show that product quality, price and promotion variables both simultaneously and partially have a positive and significant effect on customer loyalty CV.Aneka Karya Bogor.
Co-Authors Samsuri Samsuri Yulianingsih, Yulianingsih