Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal Jurnal Ilmu Hukum, Humaniora dan Politik (JIHHP) Sustainability (STPP) Theory, Practice and Policy
Riska Elen, Mei
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Computer Science & IT Earth & Planetary Sciences Energy Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
PEMANFAATAN ARTIFICAL INTELLIGENC DALAM INOVASI KATALOG MARKETING PRODUK OLEH-OLEH JAMBI Riska Elen, Mei; Setiyawati, Yuli
Sustainability (STPP) Theory, Practice and Policy Vol. 3 No. 2 (2023): Sustainability (STPP) Theory, Practice and Policy October Edition
Publisher : Pusat Kajian Berkelanjutan UIN Sulthan Thaha Saifuddin Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30631/sdgs.v3i2.2094

Abstract

In the 5.0 era, the focus is on human mindset based on technology, one of which is utilizing marketing innovation to increase economic growth in Indonesia. Development of a computer system that is capable of being run by humans in completing life tasks at the financial level of the economy, namely being able to apply an Artificial Intelligence (AI) system which is unique because it is able to work according to certain computer system programming algorithms, programming algorithms are an artificial intelligence framework for processing various types of data . AI has many benefits in various aspects of life, especially in the economic aspect in Indonesia. Economic growth in Indonesia has experienced a decline due to Covid-19, one of which is Jambi Province which has experienced a decline in economic growth. Based on data obtained from the Bank Indonesia Representative for Jambi Province, it shows that economic growth in Jambi City in 2019 was 4.35%, in 2020 it changed to -0.51% from 11,000 MSMEs during the Covid-19 period which resulted in bankruptcy. In 2021, 8,300 MSMEs were registered in Jambi City, amounting to 3.69%. In 2022 it will increase to 5.13% with the number of MSMEs now reaching more than 60,000, with an average of dominant businesses in the culinary food and beverage sector. With the increase in MSME players every year, marketing competitiveness is getting stronger. This requires MSME players to be able to adapt to keep up with the times, while consumer behavior currently prefers to shop online considering the time and affordability of cheap prices compared to shopping in person. The research method used is a qualitative descriptive approach. Data collection techniques were carried out through observation, interviews and news on the WEB. This research uses the Manual Data Analysis Procedure (MDAP) analysis technique to analyze transcription data from interviews that have been obtained directly from the field by informants who follow the purposive sampling technique. These findings use the theory of utilizing AI and business marketing innovations which make it easier for producers and consumers to obtain the right profits.
RESPONSIVITAS MASYARAKAT TERHADAP PELAYANAN PENERBITAN KTP ELEKTRONIK (E-KTP) DI KECAMATAN PANTI KABUPATEN PASAMAN Riska Elen, Mei
Jurnal Ilmu Hukum, Humaniora dan Politik Vol. 2 No. 4 (2022): (JIHHP) Jurnal Ilmu Hukum, Humaniora dan Politik (Agustus 2022)
Publisher : Dinasti Review Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jihhp.v2i4.1388

Abstract

Penelitian ini dilatarbelakangi oleh penerbitan e-KTP yang belum terlaksana dengan baik karena masih adanya masyarakat yang tidak memiliki e-KTP, yang dipengaruhi oleh tidak adanya Kartu keluarga dan pengaruh usia. Penelitian ini bertujuan untuk mengetahui 1) Pelayanan penerbitan e-KTP di Kecamatan Panti Kabupaten Pasaman ditinjau dari segi tangibles, reliability, responsiveness, assurance, empathy. 2) Responsivitas masyarakat terhadap penerbitan e-KTP di Kecamatan Panti Kabupaten Pasaman ditinjau dari tahap afektif, kognitif, psikomotor. 3) faktor-faktor yang mempengaruhi respon masyarakat terhadap pelayanan penerbitan KTP elektronik (e-KTP) di Kecamatan Panti Kabupaten Pasaman ditinjau dari diri orang yang bersangkutan, sasaran respon, faktor situasi. Jenis penelitian ini adalah kualitatif dengan metode deskriptif. Pemilihan informan dilakukan dengan teknik snow ballsampling. Jenis datanya adalah data primer dan data sekunder yang dikumpulkan melalui wawancara dan studi dokumentasi. Sedangkan uji keabsahan data dilakukan dengan teknik triangulasi sumber. Kemudian data dianalisis dengan cara reduksi data, analisis data, dan penarikan kesimpulan atau verivikasi. Berdasarkan hasil penelitian menunjukkan pelaksanaan pelayanan penerbitan e-KTP di Kecamatan Panti Kabupaten Pasaman sudah terlaksana dengan baik, tetapi sarana berupa ruang tunggu belum memadai bagi masyarakat, dapat dilihat dari banyaknya keluhan masyarakat pada saat antri ketika mengurus e-KTP. Respon masyarakat terhadap penerbitan e-KTP kurang baik dilihat dari masih banyaknya masyarakat yang belum memiliki e-KTP hal tersebut terlihat dari jumlah masyarakat yang telah melakukan perekaman yaitu hanya sekitar 5.520 orang dari 20.221 orang wajib e-KTP dan dipengaruhi oleh faktor situasi yang mana saat pelayanan situasinya yang padat/tidak teratur mengakibatkan masyarakat merasa tidak nyaman saat memperoleh pelayanan.
Co-Authors Setiyawati, Yuli