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Packaging Techniques and Marketing Strategies in Aglonema Ornamental Plant Business in Langsa City Hanisah, Hanisah; Indra, Siti Balqies; Ariska, Raja Novi; Fadly, Fahmy; Febri, Suri Purnama; Haser, Teuku Fadlon; Syahriandi, Syahriandi; Radhiah, Radhiah; Harahap, Antoni; Acha, Basyarudin
Eumpang Breuh : Jurnal Pengabdian Masyarakat Vol 3 No 1 (2024): EUMPANG BREUH : Jurnal Pengabdian Masyarakat
Publisher : Fakultas Pertanian, Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/ebjpm.v3i1.10301

Abstract

Ornamental plants are plants that are planted and cared for aesthetic and beauty purposes. Ornamental plants are often used in decorative horticulture, landscaping, and interior design. Algonema is a type of ornamental plant that is popular and often found. Aglaonema has wide, colorful leaves, which often have interesting patterns or patterns. Several varieties of Aglaonema have green leaves with white, red, yellow spots, or a combination of these colors. The high demand for aglonema plants opens up opportunities for producers to commercialize them in and out of the city. However, to achieve the target of marketing outside the city, plant packaging is something that must be considered so that the plants can reach consumers properly and intact. The purpose of this service is to find the right packaging for marketing Aglonema outside the region and determine an efficient marketing strategy to reach consumers and increase marketing. The PKM activities carried out include: mentoring and outreach regarding suitable, inexpensive and safe aglonema packaging techniques for sales outside the region as well as developing a sales strategy to reach a wider range of consumers; business model mapping based on determining target consumers that have been determined by partners; register partners on e-commerce platforms and marketplaces to facilitate the product sales process and reach wider consumers; assistance with e-commerce and marketplace applications to partners; and within a period of 3 months, the service team evaluates the use of e-commerce and marketplaces. After the service is carried out, partners have knowledge about packaging techniques and marketing strategies for aglonema ornamental plants so that partner income increases.
KOMPATIBILITAS Trichoderma harzianum TERHADAP BERBAGAI BAHAN AKTIF HERBISIDA Fadly, Fahmy; Musfirah, Rizka
BIOMA : JURNAL BIOLOGI MAKASSAR Vol. 9 No. 2 (2024): Bioma : Juli - Desember 2024
Publisher : Department of Biology, Faculty of Mathematics and Natural Sciences, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Trichoderma merupakan agens hayati yang paling banyak digunakan saat ini untuk menekan berbagai penyakit tumbuhan. Penggunaan agens hayati merupakan merupakan salah satu metode pendekatan yang paling efektif untuk mengendalikan penyakit tular tanah. Namun penggunaan herbisida yang tinggi menyebabkan penurunan efektfitas penggunaan agens hayati serta berdampak pada kelestarian lingkungan. Tujuan penelitian ini adalah mendapatkan formulasi bahan aktif herbisida yang kompatibel terhadap Trichoderma harzianum. Penelitian ini dilaksanakan di Laboratorium Agroteknologi Fakultas Pertanian Universitas Samudra Langsa mulai bulan Juli sampai dengan September 2023. Penelitian ini menggunakan rancangan acak lengkap (RAL) nonfaktorial dengan tiga ulangan dan 9 perlakuan yaitu kontrol (H0), paraquat diklorida (H1), isopropil amina glifosat (H2), oksiflourfen (H3) amteryn (H4), 2,4-D dimetil amina (H5), fluroksipir (H6), amonium glufosinat (H7) dan triclopyr butoxy ethyl ester (H8). Hasil penelitian menunjukkan bahwa herbisida berbahan aktif fluroksipir memiliki pengaruh negatif terhadap pertumbuhan koloni T. harzianum dengan diameter pertumbuhan koloni sebesar 5,30 cm pada 4 hari setelah inokulasi dan bahan aktif 2,4-D dimetil amina menekan pertumbuhan koloni T. harzianum secara langsung dengan persentasi penurunan pertumbuhan sampai dengan 20,16%. Sementara itu, herbisida dengan bahan aktif oksifluorfen, ametryn dan amonium glufosinat masih bersifat toleransi terhadap pertumbuhan koloni T. harzianum.