Article Per Year (5 Year)
p-Index From 2020 - 2025
0.92
P-Index
This Author published in this journals
All Journal Jurnal Manajemen & Keuangan Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Jurnal Ekonomi Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Moneter : Jurnal Keuangan dan Perbankan
Forever, Febiwenesya
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Social Sciences Other

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search

 1 
Analysis Of Consumer Repurchase Intention On Shopee E-Commerce Using The TAM Approach: Consumer Satisfaction As A Mediator Forever, Febiwenesya; Yutika, Fitri
Jurnal Ekonomi Vol. 13 No. 03 (2024): Jurnal Ekonomi, Edition July -September 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

During the COVID-19 pandemic, people changed their shopping patterns to meet daily needs. One of the changes is the increase in online shopping. Both society and the business world have increasingly adapted to many changes in the post-pandemic period. Various online shopping sites have emerged, including several e-commerce platforms widely used by Indonesian society. The purpose of this research is to examine the influence of perceived ease of use and perceived usefulness on repurchase intention on the e-commerce platform Shopee in Pontianak through the mediating role of customer satisfaction. This research employs a quantitative method, with data collected through online questionnaires using Google Forms. The population of this study consists of consumers who have made online purchases via the Shopee e-commerce platform. The sampling technique used is purposive sampling, and 148 respondents were obtained. Data analysis was performed using partial least squares structural equation modeling (PLS-SEM) with the tool SmartPLS 3.0. The results of this study show that there is an influence of perceived ease of use and perceived usefulness on customer satisfaction, each with values of 0.025 and 0.000, indicating significance. Additionally, there is a mediating role of customer satisfaction in the relationship between perceived usefulness and repurchase intention, with a p-value of 0.000.
ENHANCING MSME MARKETING PERFORMANCE THROUGH KNOWLEDGE MANAGEMENT: DIGITAL CAPABILITY AND DIGITAL INNOVATION AS MEDIATING VARIABLES Yutika, Fitri; Forever, Febiwenesya
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 4 No. 4 (2024): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v4i4.2367

Abstract

This study examines the impact of Knowledge Management (KM) on Marketing Performance in Micro, Small, and Medium Enterprises (MSMEs), with Digital Capability and Digital Innovation as mediating variables. A quantitative approach was employed, analyzing data from 150 MSMEs in West Kalimantan using Structural Equation Modeling (SEM) with SmartPLS software. The findings reveal that KM significantly influences Marketing Performance both directly and indirectly through Digital Innovation, which acts as a partial mediator. Conversely, Digital Capability does not significantly mediate the relationship between KM and Marketing Performance, indicating its limited role without effective integration into marketing strategies. The results underscore the crucial role of Digital Innovation in enhancing Marketing Performance, suggesting that MSMEs should prioritize innovation-driven strategies supported by robust KM practices. To achieve optimal outcomes, MSMEs are advised to integrate KM with a strong focus on Digital Innovation while improving the application of Digital Capability within their marketing frameworks. These insights provide valuable implications for managerial and policy-level interventions to bolster MSME competitiveness in the digital era.
Influence of Café Atmosphere, Lifestyle, and Brand Image on Purchasing Decisions Forever, Febiwenesya; Yutika, Fitri
Moneter: Jurnal Keuangan dan Perbankan Vol. 13 No. 2 (2025): JULI
Publisher : Universitas Ibn Khladun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The phenomenon of the rapid proliferation of cafés today reflects that spending time at cafés has become a part of Generation Z’s lifestyle. Consequently, coffee shops are no longer just selling coffee products but are also offering an atmosphere or ambiance as part of the overall customer experience. This study examines and analyzes the influence of store atmosphere in cafés, lifestyle, and brand image on purchasing decisions through the mediating role of service quality among coffee shop visitors. The research employs a quantitative approach, with data collected through an online questionnaire distributed via Google Forms. The population of this study consists of Generation Z individuals aged 17 to 28 years who have previously dined in at a coffee shop. The sampling technique used is purposive sampling, resulting in a total of 110 respondents. Data analysis was conducted using the partial least squares structural equation modeling (PLS-SEM) approach with the assistance of SmartPLS 3.0. The results of this study indicate that store atmosphere in cafés has a positive and significant influence on service quality. This implies that the more comfortable the atmosphere of a café, the better the perceived quality of service. However, store atmosphere in cafés does not have a significant influence on purchasing decisions. Furthermore, service quality, as a mediating variable, does not have a significant effect on purchasing decisions. Therefore, it is recommended that future research consider additional or alternative mediating variables that were not examined in this study or focus more narrowly on a specific coffee shop that adheres to consistent service standards.
Pengaruh Kinerja Keuangan Terhadap Nilai Perusahaan Dimoderasi Good Corporate Governance Saragih, Afni Eliana; Forever, Febiwenesya
Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Vol 7 No 1 (2024): Article Research Volume 7 Number 1, January 2024
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36778/jesya.v7i1.1501

Abstract

Capital market statistics for 2023 show that the number of investors has increased sharply, interpreting that company performance is increasingly being highlighted by the public. This research aims to test whether return on assets, return on equity, net profit margin influence company value, moderated by good corporate governance. Using panel data, there are 42 banking companies listed on the Indonesian Stock Exchange in the last 5 years (2018-2022). The influence of the independent variable on the dependent variable and moderating variable was tested using linear regression analysis for panel data. The research results found that return on equity had a significant effect on company value, while return on assets and net profit margin did not have a significant effect on company value. This research also shows that good corporate governance can strengthen the influence of net profit margin on company value. Meanwhile, the existence of good corporate governance as a moderating influence of return on assets and net profit margin on company value does not show significant results.
The Effect of Qris Use on Interest and Behavior of Non-Cash Transactions in Indonesia Forever, Febiwenesya; Joel Imanuel
Jurnal Manajemen dan Keuangan Vol 14 No 2 (2025): Journal Management and Finance
Publisher : Program Studi Manajemen Fakultas Ekonomi Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/jmk.v14i2.12179

Abstract

Despite extensive national promotion, the adoption rate of QRIS (Quick Response Code Indonesian Standard) as a digital payment method in Indonesia remains relatively low. This study aims to examine the influence of Perceived Ease of Use (PEU) and Perceived Usefulness (PU) on Consumer Interest (CI) and Consumer Behavior (CB) in utilizing QRIS for non-cash transactions. Using the Technology Acceptance Model (TAM) as the theoretical framework, this research introduces CI as a mediating variable to better understand users’ behavioral responses. A quantitative approach was applied, targeting individuals who have used or are familiar with QRIS. Data were collected from 131 respondents using purposive sampling through an online questionnaire. The data were analyzed using path analysis with the SPSS software. The findings indicate that PEU significantly affects PU, and both PEU and PU positively influence CI. Furthermore, PU and CI have a direct positive impact on CB. Additionally, PU acts as a partial mediator between PEU and CB, as well as between CI and CB. The novelty of this study lies in incorporating CI into the TAM framework to explain QRIS adoption more comprehensively. These findings offer valuable implications for policymakers, financial institutions, and platform developers in formulating strategies that enhance QRIS adoption, thereby supporting the advancement of a cashless economy in Indonesia.
Co-Authors Joel Imanuel Saragih, Afni Eliana Yutika, Fitri