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All Journal ENDLESS : International Journal of Future Studies
Budiarto, Condro
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Economics, Econometrics & Finance Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice

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Serayu Asri Program as a Social Innovation-Based Systemic Change for the Empowerment of Women Farmers Budiarto, Condro; Ikhsan, M. Amin; Utami, Matahun Triastuti Budi; Putri, Fadilla Windra
ENDLESS: INTERNATIONAL JOURNAL OF FUTURE STUDIES Vol. 7 No. 2 (2024): ENDLESS: International Journal of Future Studies
Publisher : Global Writing Academica Researching & Publishing

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Abstract

This research describes how women establish their bargaining position in efforts to challenge societal values regarding the division of roles between women and men by participating in community empowerment initiatives conducted under the Corporate Social Responsibility (CSR) framework of PT PLN Indonesia Power UBP Mrica PLTA PB Soedirman. The research used a qualitative method to analyze the process of social innovation in community empowerment, explaining several stages leading to systemic changes that impact ecosystem conservation. The findings revealed that the social innovation program initiated by the company within the framework of community empowerment is effective in blending the roles of women and men in agriculture. It enhances the bargaining power of women to take on strategic roles within organizational structures, effectively strengthens groups, improves individual quality, and facilitates systemic changes that positively impact ecosystem conservation.
Development of the Serayu Network Social Innovation as An Effort to Preserve the Sustainability of the Serayu Watershed Ecosystem Budiarto, Condro; Utami, Matahun Triastuti Budi; Fansyah, Maman
ENDLESS: INTERNATIONAL JOURNAL OF FUTURE STUDIES Vol. 8 No. 2 (2025): ENDLESS: International Journal of Future Studies
Publisher : Global Writing Academica Researching & Publishing

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Banjarnegara Regency, as an agrarian region, is highly dependent on the sustainability of the Serayu Watershed ecosystem. However, land use changes in the upstream area have triggered environmental degradation in the form of erosion, sedimentation of the Mrica Reservoir, and a decline in water quality, all of which impact the community’s economic vulnerability. In response to these issues, PT PLN Indonesia Power UBP Mrica initiated the Serayu Network Program as a social innovation that integrates environmental conservation with the strengthening of the local economy. Through six stages of social innovation, the program was systematically developed with a sustainability orientation, implemented through integrated farming in the Kampung Ilmu Serayu Network as well as the empowerment of vulnerable groups through vocational training. The program’s outcomes demonstrate multidimensional impacts, including the restoration of the watershed's ecological functions, increased community income, business diversification, and innovations based on the circular economy. Therefore, the Serayu Network serves not only as a model of local empowerment but also as a representation of social innovation with the potential to be replicated in other watersheds in Indonesia as an effort to build sustainable socio-economic and ecological resilience.
Co-Authors Fansyah, Maman Ikhsan, M. Amin Putri, Fadilla Windra Utami, Matahun Triastuti Budi