Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis
Mohammed Sami Rashid ALKHATEEB
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
The Role of Customer Relationship Management in Improving Customer Satisfaction in the Telecommunication Industry Maher Fadhil Mohammed; Oday Jaddoa Abed Alfalahi; Mohammed Sami Rashid ALKHATEEB
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis Vol. 2 No. 4 (2024): OKTOBER : Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/manuhara.v2i4.1225

Abstract

Customer satisfaction holds sufficient prejudice in the telecommunications industry. This research analyzes customer relationship management to enhance customer satisfaction in the telecommunications industry. This research uses a quantitative approach under an exploratory design to study customer satisfaction impact on customer relationship management. 300 participants were selected through simple random sampling.  The data was analyzed through SPSS, by using the coefficient of Pearson Correlation. The independent variable in the research is customer relationship management and the dependent variable is customer satisfaction. The results of the research show the value of Pearson correlation is 0.067, that shows that the correlation between customer satisfaction and customer relationship management is negligible or has no correlation. The p-value of the correlation is 0.245, that shows that there is only 24.5% chance that the independent variable, customer relationship management and dependent variable, customer satisfaction depend on each other, and the results of correlation are statistically insignificant.
Co-Authors Maher Fadhil Mohammed Oday Jaddoa Abed Alfalahi