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DAMPAK COVID-19 TERHADAP PEMBIAYAAN BERMASALAH NASABAH DI BTN SYARIAH KCPS PANAKUKANG PADA TAHUN 2020 Akram Ista; Rahman Ambo Masse; Muh. Irwan. T; Yuli Irawan Rasit
Mu'amalat: Jurnal Kajian Hukum Ekonomi Syariah Vol. 16 No. 1 (2024): Juni
Publisher : Universitas Islam Negeri Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/mu.v16i1.6653

Abstract

This study aims to determine the impact of Covid-19 on customer financing and to determine the impact of Covid-19 on banks, in this case BTN Syariah KCPS Pannakukang. This research is a qualitativeresearch conducted descriptively. The results of this study indicate that first, From the customer's perspective, namely the Covid-19 pandemic has greatly affected the customer's business merchandise sales, reduced and decreased income makes customers object to paying installments of financing, income during this pandemic is only to cover installment costs. the impact of this pandemic has made customers look for other income to meet their needs. Used to pay installments and basic daily needs. customers in terms of covering installments are half dead in looking for income to cover installment deposits.Second,From the perspective of the bank itself, namely BTN Syariah KCPS Panakukang, it has experienced a decrease in the level of community participation as an intermediary institution, the presence of Covid 19 has had an effect on turmoil in terms of views for leaders and employees regarding the best solution or solution that can be given to BTN KCPS Panakukang customers, the impact the Covid-19 pandemic for BTN Syariah KCPS Panakukang itself, namely issuing a special policy for BTN Syariah KCPS Panakukang customers.
Eksistensi Strategi Digital Marketing Berbasis Maṣlaḥah dalam Bisnis Islam : The Existence of Maṣlaḥah-Based Digital Marketing Strategy in Islamic Business Yuli Irawan Rasit; Saiful Mukhlis; Abd Wahab
NUKHBATUL 'ULUM: Jurnal Bidang Kajian Islam Vol. 9 No. 2 (2023): NUKHBATUL 'ULUM: Jurnal Bidang Kajian Islam
Publisher : Pusat Penelitian dan Pengabdian Masyarakat (P3M) Sekolah Tinggi Ilmu Islam dan Bahasa Arab (STIBA) Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36701/nukhbah.v9i2.1029

Abstract

This research aims to analyze and interpret the internalization of maṣlaḥah values in business strategies implemented in Islamic business so that they can bring blessings. This research is field research using a qualitative method and a spirituality paradigm approach in developing business organizations using the basis of maṣlaḥah, which is the goal of doing business in Islam. The results of this research are that the muamalah principle emphasizes the importance of seeking benefit and avoiding harm in all business activities, so that a maṣlaḥah-based digital marketing strategy includes the application of Islamic sharia values, namely the value of ukhuwah Islamiyah, the value of honesty, and the value of kindness. Thus, maṣlaḥah-based digital marketing activities can be a means of building mutually beneficial relationships between consumers and entrepreneurs. Apart from that, this strategy can also be a means of spreading goodness in society.