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All Journal Indonesia Bergerak: Jurnal Hasil Kegiatan Pengabdian Masyarakat
Firly Dwi Ainur Rochmah
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Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Education Public Health

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Strategi Pengembangan Kreativitas Dan Inovasi Ibu Rumah Tangga Melalui Kampung Guyub Rukun RW 02 Kelurahan Rungkut Kidul Firly Dwi Ainur Rochmah; Nurhadi Nurhadi
Indonesia Bergerak : Jurnal Hasil Kegiatan Pengabdian Masyarakat Vol. 2 No. 1 (2024): Januari : Indonesia Bergerak: Jurnal Hasil Kegiatan Pengabdian Masyarakat
Publisher : Asosiasi Riset Ilmu Teknik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/inber.v2i1.107

Abstract

Empowering MSMEs is crucial for boosting the national economy in the contemporary industrial revolution age. The methods for fostering invention and creativity among housewives in RW 02, Rungkut Kidul Village, are covered in this study. Housewives contribute to the family's financial stability. Women labor to obtain economic stability in the face of uncertain economic situations. And MSME performers make up the bulk of the female cast. By incorporating digital marketing into their product offerings, MSME actors based in RW 02 Rungkut Kidul are attempting to raise the caliber of their output. Furthermore, the bulk of business owners have implemented business legitimacy, MSME actors. But there's a problem: only a small percentage of MSMEs have.
Co-Authors Nurhadi Nurhadi