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Opportunıty Recognısıtıon Among Sme Owner Managers/Entrepreneurs In Kampala, Uganda Osunsan, Olutayo; Karuhanga, Robert
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 04 (2024): Upcoming issues, Asian Journal of Management Entrepreneurship and Social Scien
Publisher : Cita Konsultindo Research Center

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Abstract

Small and medium-sized enterprises (SMEs) are vital to economic growth and development in Uganda and contribute the attainment of several of the SDGs. However, high failure rates within the first five years of operation indicate a need to understand factors influencing SME success, particularly opportunity recognition by owner-managers. This study examines opportunity recognition among SME owner-managers in Kampala, Uganda, focusing on demographic factors such as age, gender, marital status, education level, and work experience. Data were collected from 193 respondents through closed-ended questionnaires, ensuring validity and reliability through the Content Validity Index (0.871) and Cronbach's Alpha (0.886). Analysis included independent t-tests, and One-Way ANOVA. Findings show no significant gender-based differences in opportunity recognition, suggesting the need for equitable support interventions. Age-related analysis indicates that opportunity recognition improves with age, with older entrepreneurs leveraging experience for incremental innovations. Marital status significantly influences opportunity recognition, with married owner-managers benefiting from supportive networks. Higher education levels, especially at the Master's level, correlate with enhanced opportunity recognition due to advanced cognitive skills and broader networks. Work experience length showed no significant impact, emphasizing the importance of quality experiences and targeted training. Recommendations include developing gender-equitable support, age-specific training programs, recognizing marital status impacts, encouraging higher education, and prioritizing quality work experiences over duration for effective opportunity recognition skill enhancement.
How Facebook Adoption Impacts SMEs Performance Richard, Mugarura; Osunsan, Olutayo; Onyait, Samuel; Augustine, Wandiba
Asean International Journal of Business Vol. 3 No. 1 (2024)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/aijb.v3i1.787

Abstract

The rise in social media usage has revolutionized information dynamics, transforming traditional communication into a multidirectional, interactive process. This study explores the impact of Facebook adoption on Small and Medium-sized Enterprises (SMEs) performance, addressing a notable gap in the Ugandan context. A quantitative survey involving 120 SMEs employed a comprehensive questionnaire validated for content and reliability. Existing literature suggests that Facebook positively influences SME performance, more so in areas like cost-effective marketing and customer engagement. Results highlight a moderate to high levels of Facebook adoption among SMEs. Correlation analysis reveals positive associations between Facebook adoption and SME performance. Regression analysis further signifies Facebook's significant impact ( =0.142, P<0.0003), particularly through customer engagement (B=0.263, p<0.029). The study points out the unique relationship between Facebook adoption and SME performance and thus recommend businesses to strategically engage with customers on this platform. While the model explains a part of SME performance, areas for future research to explore additional influencing factors are recommended.
Decoding Employee Loyalty: Unravelling The Impact of Human Resource Analytics in Uganda's Commercial Banking Sector Mugerwa, Derrick; Pastor, Kiizah; Cyprian, Ssebagala; Micheal, Timbirmu; Osunsan, Olutayo
Asean International Journal of Business Vol. 3 No. 2 (2024)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/aijb.v3i2.991

Abstract

The study examined the effect of human resource analytics on staff retention in commercial banks in Uganda, a case of Finance Trust Bank, main branch. The study objectives included; (i) to evaluate the effect of HR data mining analytics on staff retention in Finance Trust Bank; (ii)to determine the effect of HR data interpretation analytics on staff retention in Finance Trust Bank and (iii) to examine the effect of HR performance management analytics on staff retention in Finance Trust Bank. The study design was a cross sectional design and the approaches used were both qualitative and quantitative. The study population was 65 people, a census was adopted; 53 respondents responded, thus a response rate of 82%. Questionnaires were the main tools used in data collection. The findings indicated that performance management analytics is the greatest contributor to employee retention in Finance Trust Bank (β = 0.566; p value = 0.001), data mining analytics is the second contributor to employee retention (β= 0.373; p value= 0.006), and data interpretation analytics is the least contributor to employee retention (β = 0.211; p value= 0.039). The study concluded that data mining analytics, data interpretation analytics and performance management analytics are all strong, positive and significant predictors of employee retention at the bank (R2 =.647; p value = 0.000). Conclusion were drawn and recommendations given.