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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Pena Justisia: Media Komunikasi dan Kajian Hukum
Siska Armawati Sufa
Dr. Soetomo University
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Law, Crime, Criminology & Criminal Justice Other

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Skenaoutfit As Digital Rituals:Tribal Branding In Kalcer Culture On Tiktok Amartya Citra Kevina Soepangat; Siska Armawati Sufa; Iwan Joko Prasetyo; Zulaikha Zulaikha
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.9864

Abstract

This study investigates the role of digital rituals and tribal branding within the #SkenaOutfit phenomenon on TikTok, focusing on how Indonesian youth express cultural identity through symbolic practices. Employing a quantitative approach with Social Network Analysis (SNA), the research examines user interactions surrounding the hashtag #SkenaOutfit from 2022 to 2025. The data, extracted from publicly accessible TikTok content, includes posts, mentions, duets, and hashtags. Analysis reveals a low-density, high-modularity network, indicating fragmented yet symbolically cohesive communities. Influential accounts such as @zuceiy and @kaaarsa serve as central nodes connecting stylistic subgroups. Although user connectivity is limited, interactions such as tagging and posting function as digital rituals that reinforce Kalcer identity. The findings demonstrate how TikTok users participate not in dialogue, but in symbolic performativity that strengthens subcultural bonds. By integrating Ritual Theory, Actor-Network Theory, and Social Network Theory, this study uncovers how fashion, algorithms, and platform design co-construct collective identity. The research contributes to understanding digital tribalism and the symbolic infrastructure of online communities, offering implications for marketers, content creators, and cultural analysts interested in youth subcultures and algorithm-driven branding practices.
Parental Communication in Raising Children with Intellectual Disabilities: A Study at Rumah Anak Prestasi Surabaya Wipi Evellyn Adea Pramesti; Siska Armawati Sufa; Iwan Joko Prasetyo; Harliantara; Anurag Hazarika
Pena Justisia: Media Komunikasi dan Kajian Hukum Vol. 25 No. 1 (2026): Pena Justisia
Publisher : Faculty of Law, Universitas Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31941/pj.v25i1.7261

Abstract

This study aims to understand the communication patterns of parents in caring for children with intellectual disabilities at Rumah Anak Prestasi Surabaya. The background of this study is the lack of research on communication between family members, especially in the Indonesian context, involving parents in the informal education of children with disabilities. This study uses a qualitative approach with in-depth interviews, participatory observation, and documentation, and analyzes data using the transcendental phenomenology method. The results of the study show three main themes in parental communication, namely emotional and empathetic approaches, visual and non-verbal communication, and the use of storytelling as an instructional strategy. Parents emphasized the importance of empathetic communication and emotional involvement, such as setting aside special time for their children, listening to their feelings, and using physical contact to calm them. In addition, visual media such as pictures of faces and flash cards were used to clarify instructions and children's emotional expressions. The use of stories also helped children understand their values and emotions through relevant fictional characters. In conclusion, open and empathetic communication, as well as the use of visual communication, are key to supporting the development of children with intellectual disabilities in Indonesia.
Co-Authors Amartya Citra Kevina Soepangat Anurag Hazarika Harliantara Harliantara Iwan Joko Prasetyo Wipi Evellyn Adea Pramesti Zulaikha Zulaikha