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All Journal Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Jurnal Manajemen
Septiana Handayani Sagala
Universitas Sumatera Utara
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Social Sciences Other

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THE INFLUENCE OF SERVICE QUALITY ON CUSTOMER LOYALTY (CASE STUDY AT CAFE UNCLE SAM LUBUK PAKAM) Septiana Handayani Sagala; Sukaria Sinulingga; Sugiharto
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 4 No. 3 (2024): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v4i3.1902

Abstract

This research aims to test and analyze the influence of service quality on customer loyalty at Uncle Sam's Cafe. The entire population of Uncle Sam's cafe consumers. Determining the number of samples to use the formula is 5 times the number of indicator variables, totaling 24 indicators used, totaling 120 samples. The analysis technique used is multiple linear regression analysis. The research results prove that the influence of service quality using five indicators as research gaps is a factor causing customer loyalty, which has an impact on increasing the number of visitors to Uncle Sam's cafe. This is known from the respondents' answers where the respondents' perceptions regarding Tangibles, Reliability, Responsiveness partially have a positive and significant effect on Customer Loyalty at Uncle Sam's Cafe. Meanwhile, Assurance and Emphaty show that they partially have no significant effect on customer loyalty at Uncle Sam's Cafe. Simultaneous testing shows that Service Quality simultaneously influences Customer Loyalty at Uncle Sam's Cafe.
Peran Kemiskinan dan Inklusi Digital dalam Mewujudkan Pemerataan Akses Pendidikan di Indonesia Septiana Handayani Sagala; Aryadimas Suprayitno
MAMEN: Jurnal Manajemen Vol. 5 No. 1 (2026): Januari 2026
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/mamen.v5i1.6690

Abstract

The inequalities in the education sector in Indonesia that are the focus of this study include geographical, economic and education level aspects. In terms of infrastructure, only about 34% of schools in rural areas have adequate computer facilities. This study aims to investigate the effect of investment, poverty, economic conditions, and digitalization on education in Indonesia using panel data of 33 provinces during the period 2012-2021. The analysis technique used is static panel data regression with the Fixed Effect Model (FEM). The results showed that investment and digitalization variables were able to provide increased access to education equity. Conversely, an increase in poverty experienced by the community can reduce equality in education. Finally, national economic conditions have not been able to influence education equity. The findings of this study also detail the variation in the contribution of each province. The implementation of equal access to education in West Papua, Maluku and Aceh provinces does not depend on the four variables tested in this study. However, DKI Jakarta, Banten and West Java provinces are highly dependent on the four variables to improve equitable access to education. The results of this study contribute to policy recommendations for the Coordinating Ministry for Human Development and Culture of the Republic of Indonesia and local governments in creating equitable access to education.
Co-Authors Aryadimas Suprayitno Sugiharto Sukaria Sinulingga