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All Journal Economic Reviews Journal Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Rio Kartika
IAI-N Laa Roiba
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

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Pengaruh Kualitas Pelayanan Terhadap Word Of Mouth Melalui Kepuasan Mahasiswa Fakultas Syariah Institut Agama Islam Nasional Laa Roiba Rio Kartika; Sholikul Hadi; Fika Lestari
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 3 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i3.4923

Abstract

Quality service in higher education is an important factor in service excellence. Quality service to students will provide satisfaction so as to create Word Of Mouth. Research using quantitative methods with a descriptive approach. The sample was 30 respondents with simple random sampling technique. The data analysis technique uses path analysis. The results show that service quality has a significant effect on Word Of Mouth by 63.4%. Service quality has a significant effect on student satisfaction, amounting to 57.8%. Service quality has a direct effect on Word Of Mouth of 57.7%, an indirect effect of 23.9%, so that the direct effect of service quality on Word Of Mouth is greater than the indirect effect.
Pengaruh Harga dan Kualitas Produk Terhadap Kesejahteraan Petani Manggis di Desa Karacak Melalui Pendapatan Rio Kartika; Tia Dita; Sholikul Hadi
Economic Reviews Journal Vol. 5 No. 2 (2026): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/mrj.v5i2.1128

Abstract

This study aims to analyze the direct and indirect influence of price and product quality on the welfare of mangosteen farmers in Karacak Village, with income as an intervening variable. The number of samples was 81 respondents determined through purposive sampling. Data were collected through questionnaires, unstructured interviews, and literature studies. The data analysis method used path analysis with the help of SPSS software version 21. The results of the direct influence study show that there is an influence of price on farmers' welfare and income, while product quality has no effect on farmers' welfare and income. The indirect influence of prices on farmers' welfare through income is quite influential, while the quality of products on farmers' welfare through income is very weak and is considered to have no effect.
Co-Authors Fika Lestari Sholikul Hadi Tia Dita