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All Journal West Science Business and Management
Wahyu Kurniawan
UNIVERSITAS PEMBANGUNAN NASIONAL “VETERAN” YOGYAKARTA
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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The Effect of Green Innovation on Business Sustainability Through Green Supply Chain Management as a Mediating Variable in Furniture SMEs in Yogyakarta Special Region Wahyu Kurniawan; Titik Kusmantini; Dyah Sugandini
West Science Business and Management Vol. 2 No. 03 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i03.1150

Abstract

This study shows how business sustainability (SB) is affected by Green Innovation (GI) and uses the mediating role of Green Supply Chain Management (GSCM) to explain the relationship. Quantitative descriptive method was used in this study. The population of this study is all owners and managers of furniture SMEs in the Special Region of Yogyakarta. The data analysis method used in this research is SmartPLS 3. The results showed that: 1) GI has an influence on Business Sustainability; 2) GI has an influence on GSCM; 3) GSCM has an influence on Business Sustainability; 4) GSCM mediates the influence of GI on the Sustainability of furniture SMEs in the Special Region of Yogyakarta.
Co-Authors Dyah Sugandini Titik Kusmantini