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All Journal Jurnal Ilmiah Research Student Neraca Manajemen, Akuntansi, dan Ekonomi
Rifa Nabila Malay
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Religion Computer Science & IT Economics, Econometrics & Finance Environmental Science Mathematics Medicine & Pharmacology

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PERAN SISTEM INFORMASI MANAJEMEN DALAM MENINGKATKAN DAYA SAING PERUSAHAAN DI ERA DIGITAL Rifa Nabila Malay; Muhammad Irwan Padli Nasution
Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi Vol. 10 No. 9 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v10i9.7409

Abstract

Di era digital yang terus berkembang, perusahaan dituntut untuk meningkatkan daya saing guna bertahan dalam pasar yang semakin kompetitif. Sistem Informasi Manajemen (SIM) memainkan peran penting dalam proses ini dengan memberikan dukungan bagi pengambilan keputusan yang lebih tepat, efisien, dan berbasis data. Artikel ini mengkaji peran SIM dalam meningkatkan daya saing perusahaan melalui optimalisasi proses bisnis, efisiensi operasional, serta penyediaan informasi yang akurat dan real-time. Metode penelitian yang digunakan adalah studi literatur dan analisis deskriptif. Hasil penelitian menunjukkan bahwa penerapan SIM yang efektif dapat meningkatkan kinerja perusahaan melalui pemanfaatan data yang lebih baik, percepatan dalam pengambilan keputusan, serta kemampuan adaptasi terhadap perubahan pasar. Dengan demikian, SIM tidak hanya sebagai alat pendukung operasional, tetapi juga sebagai strategi penting dalam meningkatkan daya saing perusahaan di era digital.
PENTINGNYA REFERENCE AND MASTER DATA MANAGEMENT DALAM MENINGKATKAN INTEGRITAS DATA DI ORGANISASI Dimas Halki Widana; Rifa Nabila Malay; Zahwatun Suhaibah Rangkuti; Nurbaiti
JURNAL ILMIAH RESEARCH STUDENT Vol. 2 No. 2 (2025): September
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jirs.v2i2.5427

Abstract

In the digitalization era, organizations face challenges in ensuring data integrity due to inconsistencies and data duplication. Reference and Master Data Management (MDM) serves as a solution to improve data quality, consistency, and operational efficiency. This study aims to analyze the role of MDM in enhancing data integrity, identify implementation challenges, and propose strategies that organizations can adopt. Although various studies have discussed the benefits of MDM, there is still a research gap regarding the strategic and policy aspects of its implementation. This research employs a literature analysis method with a qualitative descriptive approach to understand the concept, challenges, and opportunities of MDM implementation. The findings indicate that effective MDM implementation improves data accuracy, consistency, and governance but faces challenges in cross-system data integration and policy change management. The recommended strategies include optimizing MDM through strong data governance policies and adopting technologies that support more efficient data integration. This study is expected to serve as a reference for organizations in developing more effective and adaptive data management
Co-Authors Dimas Halki Widana Nasution, Muhammad Irwan Padli Nurbaiti Zahwatun Suhaibah Rangkuti