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The Application of Brand Authenticity in Increasing Brand Trust in Crafting Brand Putri, Diva Amanda; Dirgantari, Puspo Dewi
Jurnal Sains Pemasaran Indonesia (Indonesian Journal of Marketing Science) Vol 23, No 2 (2024): September
Publisher : Master of Management Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jspi.v23i2.165-172

Abstract

Brand authenticity has emerged as an important concept in branding and marketing research, representing the perception that a brand is genuine, reliable, and in line with its core values and identity, which can influence consumer purchasing decisions. This study aims to examine the application of brand authenticity in enhancing brand trust in the context of business brand crafting. The method used in this research is descriptive qualitative which allows an in-depth understanding of the role of brand authenticity on brand trust of one of the crafting businesses in Bandung, named Gift.in with direct interviews with business owners. the results show that the gift.in brand has not optimally implemented four important factors in building brand authenticity. These factors include consistency, transparency, value congruence and emotional connection.
PERLINDUNGAN HUKUM TERHADAP ANAK SEBAGAI PELAKU TINDAK PIDANA PEMBUNUHAN MENURUT UNDANG-UNDANG NOMOR 11 TAHUN 2012 Putri, Diva Amanda; Zulham, Muhammad; Al-Ghifari, Muhammad; Hutapea, Sintong Arion
Causa: Jurnal Hukum dan Kewarganegaraan Vol. 11 No. 6 (2025): Causa: Jurnal Hukum dan Kewarganegaraan
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.3783/causa.v11i6.12187

Abstract

Tindak Pidana merupakan salah satu perbuatan yang tindakanya dilarang dengan ancaman pidana bagi semua orang yang melakukannya. Perbuatan tindak pidana tidak hanya dilakukan oleh orang dewasa saja, akan tetapi tak bisa dipungkirri anak-anak dapat melakukan suatu tindak pidana, bahkan dapat mengakibatkan kematian dan kehilangan nyawa seseorang. Perlindungan hukum terhadap anak sebagai pelaku tindak pidana, khususnya tindak pidana pembunuhan, merupakan isu yang kompleks dan sensitif. Undang-Undang Nomor 11 Tahun 2012 tentang Sistem Peradilan Pidana Anak (UU SPPA) memberikan kerangka hukum yang bertujuan untuk melindungi hak-hak anak dan memastikan bahwa mereka diperlakukan secara adil dalam proses peradilan. Penelitian ini bertujuan untuk menganalisis penerapan UU SPPA dalam konteks anak sebagai pelaku tindak pidana pembunuhan, mengidentifikasi tantangan yang dihadapi dalam implementasinya, upaya restorative justice dan diversi pada pelaku anak, serta memberikan rekomendasi untuk perbaikan sistem hukum yang ada. Hasil penelitian menunjukkan bahwa meskipun UU SPPA telah memberikan perlindungan yang lebih baik bagi anak, masih terdapat berbagai kendala dalam pelaksanaannya, termasuk pandangan masyarakat dan kurangnya fasilitas rehabilitasi yang memadai. Oleh karena itu, diperlukan upaya lebih lanjut untuk memastikan bahwa hak-hak anak terlindungi dan proses peradilan berjalan secara adil dan untuk meningkatkan efektivitas perlindungan hukum bagi anak pelaku tindak pidana, termasuk peningkatan fasilitas rehabilitasi dan pelatihan bagi aparat penegak hukum mengenai hak-hak anak. Penelitian ini diharapkan dapat memberikan kontribusi dalam pengembangan kebijakan dan praktik hukum yang lebih baik dalam menangani kasus anak pelaku tindak pidana pembunuhan.
The quality of life of diabetes mellitus patients with diabetic retinopathy complications: A descriptive cross-sectional study Putri, Diva Amanda; Dona Amelia; Putri, Aulia
Nurse Point: Journal of Nursing Vol. 1 No. 02 (2025): Nurse Point Journal of Nursing
Publisher : Yayasan Pendidikan Kardin Assidiq

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63868/npjn.v1i02.30

Abstract

Background: Diabetic Retinopathy (DR) imposes a profound multidimensional burden on patients, extending beyond physiological visual loss to compromise daily functioning and psychosocial well-being. While the clinical progression of DR is well-documented, empirical evidence regarding its specific impact on quality of life (QoL) domains in developing regions remains limited Objective: This study aimed to describe the quality of life and identify specific functional deficits among patients with diabetes mellitus complicated by diabetic retinopathy in West Sumatra, Indonesia. Method: A quantitative descriptive cross-sectional study was conducted at the Eye Clinic of Ibnu Sina Yarsi Islamic Hospital, Bukittinggi. A total of 70 patients with confirmed diabetic retinopathy were recruited using purposive sampling. Data were collected using the validated Indonesian version of the National Eye Institute Visual Function Questionnaire-25 (NEI VFQ-25). Descriptive statistical analysis was performed to determine demographic characteristics and domain-specific QoL scores. Results: The study cohort was primarily female (61.4%) and elderly, with 64.3% of the participants being 60 years or older. Most participants had been living with diabetes for more than 10 years (68.6%). Overall, half of the participants (50.0%) reported a moderate quality of life, while 28.6% rated their quality of life as poor. Analysis of specific domains showed that "near activities" and "mental health" were the most significantly affected areas. In contrast, scores for "color vision" and "peripheral vision" were relatively well-preserved. Conclusion: diabetic retinopathy severely impacts patients' quality of life, particularly affecting their independence in near-vision tasks and their psychological well-being. These findings underscore the pressing need for comprehensive nursing interventions that encompass routine psychosocial assessments and education on adaptive self-management, in conjunction with clinical management of glycemic levels, to enhance the overall well-being of this vulnerable population