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All Journal Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital
Aris Rizki
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other

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Upaya Peningkatan Pengelolaan Melalui Pendekatan Manajemen Operasional pada UMKM Sayur Balap di Carenang Nova Yuliana; Juliani Zean; Sofihah Sofihah; Aris Rizki
Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Vol. 2 No. 1 (2025): Februari : Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jimakebidi.v2i1.450

Abstract

This research examines efforts to improve operational management at Sayur Balap MSMEs in Carenang through an operational management approach. Using qualitative methods, data was collected through semi-structured interviews via WhatsApp and direct observation to identify obstacles in transportation, operational management and stock management. The results of the thematic analysis show the challenges faced and improvement strategies that can be implemented. This research aims to provide practical recommendations to improve operational efficiency and competitiveness of MSMEs in the agricultural sector.
Co-Authors Juliani Zean Nova Yuliana Sofihah Sofihah