Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review International Journal of Humanities Education and Social Sciences
Arief Noviarkahman Zagladi
Unknown Affiliation
Humanities Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
The Influence Of Islamic Branding On Brand Love Through Brand Trust (Study on Safi Skincare Consumers) Haq, Muhammad Nashirul; Arief Noviarkahman Zagladi
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 4 No. 2 (2024): December
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v4i2.2042

Abstract

The majority of Indonesia's population being Muslim, people are aware of halal Skincare products. The high awareness of halal Skincare products has a major influence on the interest in purchasing products with an Islamic image. If Islamic Branding in Skincare is good, trust will be formed in the brand and in the end consumers will love the brand. This study aims to determine the effect of Islamic Branding on Brand Love through Brand Trust on Skincare Safi consumers.This research uses a quantitative approach with a descriptive and explanatory design. The endogenous variabel in this study is Brand Love (Y), and the exogeneous variable is Islamic Branding (X), while the mediating variabel is Brand Trust (Z) For sample determination, a purposive sampling technique was used with a total sample of 152 respondents with a population of Safi Skincare Consumers who have purchased their products at least three times and consumers aged between ≥15-50 years. The analysis technique used descriptive statistical analysis and Partial Least Square (PLS ) analysisThe results of this research show that:  Islamic Branding has a positive and significant effect on Brand Love, Islamic Branding has a positive and significant effect on Brand Trust, Brand Trust has a positive and significant effect on Brand Love, and Islamic Branding has an indirect effect on Brand Love through Brand Trust
The Effect of Skill Competition on Employee Learning Motivation in Manufacturing Companies with Coach Quality as a Moderator Variable Andaryanto, Andaryanto; Arief Noviarkahman Zagladi
International Journal Of Humanities Education and Social Sciences (IJHESS) Vol 4 No 4 (2025): IJHESS FEBRUARY 2025
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijhess.v4i4.1412

Abstract

This study aims to analyze the effect of skills competitions on employee learning motivation in manufacturing companies, as well as explore the role of coach quality as a moderator variable in the relationship. The research design used is explanatory research, with the sample consisting of employees who have participated in a skills competition at PT Tjiwi Kimia Paper Mill, Tbk. Data collection techniques were conducted through questionnaires and data were analyzed using linear regression statistical methods. The results show that skill competitions have a positive significant influence on employee learning motivation, accounting for 68,3% of the variation (R2 = 0.683, p < 0.001). Furthermore, the quality of trainers moderated this relationship, with higher quality trainers enhancing the positive effect of skill competitions on learning motivation (interaction coefficient = 0.271, p = 0.034). These findings underscore the importance of well-designed competitions and competent trainers in fostering employee development, offering practical insights for creating impactful training program
Co-Authors Andaryanto, Andaryanto Haq, Muhammad Nashirul