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All Journal Madania: Jurnal Ilmu-Ilmu Keislaman Cendekia: Media Komunikasi Penelitian dan Pengembangan Pendidikan Islam
Aritonang, Idris
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Analisis Efektivitas Dakwah Channel YouTube Khalid Basalamah Official: Peran Interaksi dan Keterlibatan Audiens Nasution, Anggun Dwi Nanda; Suwarno, Ridho; Hasibuan, Hamdi Maulana; Aritonang, Idris; Sikumbang, Ahmad Tamrin
Madania: Jurnal Ilmu-Ilmu Keislaman Vol 14, No 2 (2024): Madania
Publisher : Universitas Islam Negeri Sultan Syarif Kasim Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/jiik.v14i2.33018

Abstract

Penelitian ini bertujuan untuk menganalisis efektivitas dakwah melalui channel YouTube Khalid Basalamah Official dengan fokus pada peran interaksi dan keterlibatan audiens di kalangan mahasiswa UIN Sumatera Utara. Metode penelitian yang digunakan adalah kualitatif dengan pendekatan wawancara mendalam dan observasi partisipan. Hasil penelitian menunjukkan bahwa dakwah digital ini efektif dalam menyampaikan pesan keagamaan, dengan audiens tidak hanya berperan sebagai pendengar tetapi juga aktif terlibat dalam diskusi melalui kolom komentar dan fitur live chat. Keterlibatan ini meningkatkan pemahaman mahasiswa terhadap isu-isu keagamaan dan menciptakan suasana diskusi yang interaktif. Namun, penelitian juga menemukan tantangan dalam moderasi komentar dan pemahaman materi yang kompleks. Secara keseluruhan, dakwah di platform YouTube memiliki potensi besar untuk menjangkau dan mendidik audiens, serta memperkuat keterlibatan mereka dalam proses pembelajaran agama. Penelitian ini diharapkan dapat memberikan kontribusi dalam pengembangan strategi dakwah digital yang lebih efektif di era media sosial.
Psychological Communication and Islamic Integration in Mental Health Education Via Instagram Ramadhani, Suci; Aritonang, Idris; Barus, Liza Nuarida Ulfah Br.; Lubis, Lahmuddin
Jurnal Cendekia Media Komunikasi Penelitian dan Pengembangan Pendidikan Islam Vol. 17 No. 02 (2025): Cendekia October 2025
Publisher : Fakultas Agama Islam Universitas Billfath

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37850/cendekia.v17i02.1043

Abstract

This study aims to analyze the application of communication psychology in the content and user interactions of the Instagram account @dinamisbiropsikologi in delivering mental health education integrated with Islamic values. The research employs a qualitative approach with content analysis methods. Data were obtained from six Instagram posts in 2025, selected purposively based on two main criteria: (1) themes relevant and engaging in the context of mental health education and the integration of Islamic values, and (2) high levels of user interaction, assessed through the number of likes, comments, and responses from the admin. Data analysis was conducted systematically using NVivo software for coding and thematic categorization. The findings reveal that @dinamisbiropsikologi consistently applies principles of communication psychology, such as empathy, positive reinforcement, and affirmative language, in delivering educational messages. Islamic values are contextually integrated through direct references to Qur’anic verses and hadiths relevant to mental health themes. Strong user responses to content on self-reflection, anxiety, and stoic principles of tranquility underscore the effectiveness of this approach in building emotional connections and raising awareness of the importance of mental health, both from a general and Islamic perspective. Theoretically, this study enriches the field of communication psychology by presenting a model of integration between psychological principles and religious values in digital media. Practically, it provides insights for psychology practitioners and Islamic media managers to develop more adaptive, empathetic, and spiritually grounded communication strategies in delivering mental health education.
Co-Authors Ahmad Tamrin Sikumbang Barus, Liza Nuarida Ulfah Br. Hasibuan, Hamdi Maulana Lahmuddin Lubis Nasution, Anggun Dwi Nanda Suci Ramadhani, Suci Suwarno, Ridho