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All Journal Jurnal Ilmiah Edunomika (JIE) Journal of Indonesian Management
Lutfiah, Dhita
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Analysis of the Implementation of BSI Mobile Services on Customer Satisfaction at BSI KCP Medan Pulo Brayan Lutfiah, Dhita; Dalimunte , Ahmad Amin
Journal of Indonesian Management Vol. 2 No. 2 (2022): June
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i2.611

Abstract

The Bank has taken advantage of the development of information technology in its banking services by launching mobile banking (m-banking). Bank BSI is one of the banks that provides mobile banking services to customers named BSI Mobile. This study aims to determine how much customer interest in using BSI Mobile and how the application of BSI Mobile to customer satisfaction. This research is a quantitative research, the data obtained in this study is primary data because it is obtained from the results of interviews with customers of BSI KCP Medan Pulo Brayan. BSI Mobile is one of the distribution channels used to access customer accounts via smartphones using the 3G/4G technology network and Wifi owned by Bank Syariah Indonesia, can be installed on the Playstore or Appstore. The features in BSI Mobile provided are Account Info, Transfer, Payment, Purchase, Islamic Services, Sharing-Ziswaf, e-mas, Favorites, Cash Withdrawal, Open Account, Top-Up eWallet, E-Commerce, Scheduled Transactions, Keyboards, and Financing. The application of the database provided by Bank Syariah Indonesia to customer transaction activities through BSI Mobile is one of Bank Syariah Indonesia's efforts to improve service and existence in the current economic situation.
PENGARUH PERSEPSI KEBERMANFAATAN, KEMUDAHAN PENGGUNAAN, DAN RISIKO TERHADAP MINAT MENGGUNAKAN LAYANAN MOBILE BANKING DENGAN ATTITUDE TOWARD USING SEBAGAI VARIABEL INTERVENING (STUDI KASUS MAHASISWA UIN SUMATERA UTARA PENGGUNA BSI MOBILE) Lutfiah, Dhita; Lubis, Fauzi Arif; Anggraini, Tuti
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.10683

Abstract

With attitude towards usage as an intervening variable, this study intends to determine the link and influence of perceptions of utility, usability, and risk to interest in using mobile banking services. (Study on Mahasiswa in Sumatera Utara Using Bsi Mobile). The study employs an associative quantitative methodology to explain how perceptions of utility, usability, and risk affect interest in utilising mobile banking services, with attitude towards use serving as an intermediary variable. The study is titled "Studi Kasus Mahasiswa Uin Sumatera Utara Pengguna Bsi Mobile." Primary data came from questionnaires that respondents themselves filled out, while secondary data came from books, journals, research findings, practical work reports, and information linked to the author's research topics. The population for this study will consist of all 25.188 North Sumatra students from 2019 to 2022 (https://sumut.bps.go.id). There will be 99 participants in this study. The study's findings indicate that the Attitude Towards Using in Using Mobile Banking Services is significantly influenced by the Usability Perception variable. Keywords : Usefulness, Ease of Use, Risk, Interest, Attitude Toward using
Co-Authors Arifin Fauzi Lubis Dalimunte , Ahmad Amin Tuti Anggraini