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All Journal Ekonomi-Qu (Jurnal Penelitian Ilmu Ekonomi) JESI (Jurnal Ekonomi Syariah Indonesia)
Nawawi, Zuhrinal M
UIN Sumatera Utara
Economics, Econometrics & Finance

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Migrasi dan Perkembangan Wilayah Perkotaan dalam Perspektif Pembangunan Berkelanjutan Siregar, Hilyati Inayah; Harahap, Isnaini; Nawawi, Zuhrinal M
Jurnal Ekonomi-Qu Vol 14, No 1 (2024): Jurnal Ekonomi-Qu
Publisher : FEB Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jequ.v14i1.30130

Abstract

The migration of populations from rural to urban areas has emerged as a profound phenomenon in the economic transformation and settlement patterns of Indonesia. This research aims to analyze the impact of migration on Sustainable Development Goals (SDGs). Conducted as a quantitative study, it examines the influence of migration levels on poverty rates, Human Development Index (HDI), Per Capita Income, and crime rates across provincial regions in Indonesia. The analytical methods employed include simple linear regression and correlation tests. The findings of this research conclude that migration does not significantly affect poverty rates, HDI, Per Capita Income, or crime rates. This article recommends that the government implement policies and concrete measures to achieve more balanced development, thereby reducing the necessity for population migration to other urban centers..
SWOT Analysis of Sikeling Burger Business Development Strategy Using the Business Model Canvas Approach Harahap, Muhammad Farhan; Nawawi, Zuhrinal M; Syahbudi, Muhammad
JESI (Jurnal Ekonomi Syariah Indonesia) Vol 14, No 2 (2024)
Publisher : Universitas Alma Ata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21927/jesi.2024.14(2).%p

Abstract

Business Model Canvas (BMC) is a strategic management framework developed by Alexander Ostewalder, a Swiss business theorist and author. It provides a visual representation of the business model, enabling easy understanding and analysis of the key elements that drive the business. Micro Business is the smallest type of business within Micro, Small, and Medium Enterprises. This research aims to find out how the business model is carried out at the Sikeling Burger business in the city of Medan using SWOT Analysis and transformed into a Business Model Canvas. This research approach uses qualitative research. The results of the SWOT analysis on the IFAS matrix have a score of 2.062 and EFAS has a score of 2.025 which shows that Quadrant I produces an Aggressive Strategy that supports aggressive growth policies by utilizing all strengths to seize maximum opportunities. These results become the basis for the Business Model Canvas where development strategies are carried out in all blocks, namely maintaining customer segmentation as a source of income and increasing the value proposition such as maintaining products and consumer relationships as well as using social media for promotions to get a revenue stream from selling burgers and other items.
Co-Authors Harahap, Muhammad Farhan Isnaini Harahap Siregar, Hilyati Inayah Syahbudi, Muhammad