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All Journal JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) Ekonomi Bisnis Manajemen dan Akuntansi (EBMA)
Nasution, Nurwani
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Economics, Econometrics & Finance Education

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Konsep Manajemen Syariah Dalam Membangun Pola Fikir Generasi Milenial Terhadap Bank Muamalat Nasution, Nurwani; Batubara, Chuzaimah
Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) Vol 4, No 1: 2023
Publisher : LPPM Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ebma.v4i1.4643

Abstract

In the life of the increasingly advanced millennial generation and intense competition, all parties are required to organize all work systematically with the aim that what has been planned at the beginning can be achieved properly.  Likewise, a company is required to be able to keep up with the times.  All of that can be done well if the company implements good management.  Likewise with sharia-based companies.  The development of the Islamic banking system in Indonesia is carried out within the framework of a dual banking system or dual banking system within the framework of the Indonesian Banking Architecture (API), to present a more complete alternative banking service to the Indonesian people.  Management in Islam is the activity of ordering, organizing and thinking that contains the values of faith and monotheism, structuring a good organization and system in accordance with the Qur'an and sunnah of the Prophet.  The millennial generation or generation Y is widely known as the generation born between 1980 and 2000. The millennial generation is goal-oriented and has a high level of self-confidence and independence.  The millennial generation, which was born along with the development of technology, often has more knowledge about the digital world than its predecessor generations.  Rapidly advancing technological knowledge launched the millennial generation into an era where everything can be accessed easily from various places and by anyone.  This type of research includes field research.  Field research is used by digging up data sourced from locations or field research.  This study uses qualitative methods, qualitative methods are research based on natural object conditions, (as opposed to experiments) where the researcher is the key instrument, data collection techniques are carried out in triangulation (combined), data analysis is qualitative in nature, and the results of the research are more  Emphasize meaning over generalizations.
Analisis Faktor yang Mempengaruhi Keputusan Konsumen Menggunakan QRIS pada E-Parking Medan Perspektif TPB Nasution, Nurwani; Aslami, Nuri; Inayah, Nurul
JPEK: Jurnal Pendidikan Ekonomi dan Kewirausahaan Vol 9 No 1 (2025): JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan)
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/jpek.v9i1.30051

Abstract

This study aims to analyze the factors that influence consumers' decisions to use QRIS in the electronic parking system (E-parking) in Medan City, using the Theory of Planned Behavior (TPB) approach which involves three variables: attitudes, subjective norms, and perception of behavioral control. The method used was an explanatory quantitative research with a sample of 100 respondents who used QRIS services in electronic parking transactions in Medan City. Data was collected through an online questionnaire. The results of the study show that attitudes, subjective norms, and perceptions of behavior control have a significant influence on consumers' decisions to use QRIS in E-Parking in Medan. Of the three factors, the perception of behavioral control is the most dominant factor in influencing the decision to use QRIS, which shows that the higher the perception of user convenience and control in transactions, the more likely they are to use QRIS. In addition, aspects of transaction security, system convenience, and the level of QRIS users in the community also contribute to shaping consumer decisions. This research is expected to provide insights for electronic parking service providers and policymakers in increasing QRIS users and improving public services in the electronic parking sector. Penelitian ini bertujuan untuk menganalisis faktor-faktor yang mempengaruhi keputusan konsumen dalam menggunakan QRIS pada sistem parkir elektronik (E-parking) di Kota Medan, dengan menggunakan pendekatan Theory of Planned Behavior (TPB) yang melibatkan tiga variabel: sikap, norma subjektif, dan persepsi kontrol perilaku. Metode yang digunakan adalah penelitian kuantitatif eksplanatori dengan pengambilan sampel sebanyak 100 responden yang menggunakan layanan QRIS dalam transaksi parkir elektronik di Kota Medan. Data dikumpulkan melalui kuesioner online. Hasil penelitian menunjukkan bahwa sikap, norma subjektif, dan persepsi kontrol perilaku memiliki pengaruh signifikan terhadap keputusan konsumen dalam menggunakan QRIS pada E-Parking di Medan. Dari ketiga faktor tersebut, persepsi kontrol perilaku merupakan faktor yang paling dominan dalam mempengaruhi keputusan penggunaan QRIS, yang menunjukkan bahwa semakin tinggi persepsi kemudahan dan kendali pengguna dalam transaksi, semakin besar kemungkinan mereka untuk menggunakan QRIS. Selain itu, aspek keamanan transaksi, kemudahan sistem, serta tingkat pengguna QRIS di masyarakat juga berkontribusi dalam membentuk keputusan konsumen. Penelitian ini diharapkan dapat memberikan wawasan bagi penyedia layanan parkir elektronik dan pembuat kebijakan dalam meningkatkan pengguna QRIS serta memperbaiki pelayanan publik di sektor parkir elektronik.
Co-Authors Chuzaimah Batubara, Chuzaimah Nuri Aslami Nurul Inayah