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All Journal J-PiMat : Jurnal Pendidikan Matematika LITERAKOM: Jurnal Literasi dan Komunikasi
Aprillia, Alda
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Education Languange, Linguistic, Communication & Media Mathematics Social Sciences

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Persepsi Mahasiswa Universitas Esa Unggul Terhadap Produk Make Up Somethinc Aprillia, Alda; Rahma Sutisna, Auliana
LITERAKOM: Jurnal Literasi dan Komunikasi Vol 2 No 2 (2024): LITERAKOM: Jurnal Literasi dan Komunikasi (December 2024)
Publisher : Program Studi Ilmu Komunikasi Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/lk.v2i2.36

Abstract

Somethinc is a local beauty and skin care brand from Indonesia that was established with a vision to provide innovative and effective skin care solutions for Asian skin. Somethinc is one of the most famous local brands in the Indonesian beauty industry. Somethinc offers a variety of products that are specially formulated for Indonesian skin so that makes the local products suitable for beauty enthusiasts, especially in Indonesia. This research uses a qualitative approach and perception theory as a theoretical foundation. The purpose of this research is to explore the perception of several local make up brands on students of Esa Unggul Tangerang University obtained through literature study and interview methods. Research shows that the majority of students have a positive perception of the quality of Somethinc make up products. In addition to quality and price, the packaging aspect is also an important element that affects the attractiveness of some Somethinc make-up products in the eyes of consumers. Somethinc's success in attracting young consumers, especially Esa Unggul University students, can be shown through the combination of high quality, affordable price, and attractive packaging. Overall, by continuing to innovate and strengthen its marketing strategy, Somethinc has great potential to expand its market share and maintain its position as the top choice in the increasingly competitive cosmetics industry. Keywords: Somethinc, Students, Perception.
PENGEMBANGAN MEDIA PEMBELAJARAN POWTOON PADA MATERI PROGRAM LINIER DI SMK aprillia, alda
J-PiMat : Jurnal Pendidikan Matematika Vol 6, No 1 (2024): J-PiMat
Publisher : Prodi Pendidikan Matematika STKIP Persada Khatu;istiwa Sintang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31932/j-pimat.v6i1.3400

Abstract

Tujuan penelitian ini untuk mengembangan media pembelajaran powtoon pada materi program linier di SMK Negeri Hulu Gurung yang mencapai tingkat kevalidan, kepraktisan dan keefektifan. Metode penelitian yang digunakan Research and Development (R&D). Hasil penelitian terkait dengan kepraktisan setelah dihitung mencapai kategori sangat valid dengan nilai kevalidan media sebesar 90% dan nilai kevalidan materi sebesar 92,08%, kemudian tingkat kepraktisan mencapai kriteria sangat praktis dengan hasil angket respon siswa mencapai nilai sebesar 92,66% dan angket respon guru mencapai nilai sebesar 80% dengan kriteria sangat efektif. Hasil tes menunjukan rata-rata siswa mendapatkan nilai 75,6% berdasarkan nilai ketuntasan yang ditentukan sekolah.
Co-Authors Rahma Sutisna, Auliana