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All Journal Jurnal Rekayasa dan Manajemen Sistem Industri
Fitri, Amanda Maulidya
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Mathematics

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ANALISIS PENGARUH MARKETING MIX 4P TERHADAP PURCHASE DECISION PADA UMKM YUTEON MENGGUNAKAN PENDEKATAN STRUCTURAL EQUATION MODDELLING (SEM) Fitri, Amanda Maulidya; Sholihah, Qomariyatus; Arifianto, Endra Yuafanedi
Jurnal Rekayasa dan Manajemen Sistem Industri Vol. 12 No. 9 (2024):
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Abstract

Jika membutuhkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mail  amanda.maulidyaf@gmail.com, qomariyatus@ub.ac.id, atau endra@ub.ac.id Dipublikasikan tanggal: 05 Desember 2024
Co-Authors Endra Yuafanedi Arifianto Qomariyatus Sholihah