Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Jurnal Kajian Ilmu Manajamen
Maulidyah, Intan
Unknown Affiliation
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Mediasi Kepuasan Pengunjung Dalam Mempengaruhi Nilai Pelanggan Dan Kualitas Pelayanan Serta Dampaknya Terhadap Loyalitas Pengunjung (Studi Pada Pengunjung Edu Wisata Lontar Sewu Desa Hendrosari Kabupaten Gresik) Maulidyah, Intan; Suyono, Suyono
Jurnal Kajian Ilmu Manajemen (JKIM) Vol 4, No 2 (2024): Juni
Publisher : Management Department of Economics and Business Of Trunojoyo Madura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/jkim.v4i2.28649

Abstract

This study aims to determine the effect of customer value and service quality through visitor satisfaction and its impact on visitor loyalty. The method used in this study was purposive sampling, namely the sampling technique by considering certain criteria with a total sample of 96 respondents. With the method of multiple linear regression analysis and path analysis.The results of this study indicate that Customer value has a positive and significant effect on visitor satisfaction at Hendrosari Lontar Sewu Tourism Edu; The quality of service has a positive and significant effect on visitor satisfaction at the Lontar Sewu Hendrosari Educational Tour; Customer value has a negative and insignificant effect on isitor loyalty at Lontar Sewu Hendrosari Tourism Edu; Customer quality has a positive and significant effect on visitor loyalty at Lontar Sewu Hendrosari Tourism Education; Visitor satisfaction has a positive and significant effect on visitor loyalty at Hendrosari Lontar Sewu Tourism Edu. Customer value has a positive and significant effect on visitor loyalty through visitor satisfaction at Hendrosari Lontar Sewu Tourism Edu. 7) Service quality has a positive and significant effect on visitor loyalty through visitor satisfaction at Hendrosari Lontar Sewu Tourism Edu.
Co-Authors Suyono Suyono