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STRATEGIC MANAGEMENT PT PHAPROS TBK Pusparani, I Gusti Ayu; Murhadi, Werner R.
International Journal of Social Service and Research Vol. 4 No. 11 (2024): International Journal of Social Service and Research
Publisher : Ridwan Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/ijssr.v4i11.1100

Abstract

The pharmaceutical industry is one of the most competitive industries in the world. This paper aims to discuss the shortcomings, weaknesses, threats, opportunities, and strategies that PT Phapros Tbk can implement to realize the company's vision. This research contributes to the field of strategic management by providing a comprehensive analysis of the pharmaceutical industry's internal and external environment using SWOT analysis. In addition, this paper provides a practical framework for understanding and addressing strategic challenges. The research results show that the pharmaceutical and herbal medicine industries have a strong and recognizable identity in both domestic and international markets. This study could include a focus on sustainable and innovative production techniques for herbal and medical device products.
Burnout Among Generation Z Employees In The Early Career Stage At Stage 0 Startup Companies Pusparani, I Gusti Ayu; Tandelilin, Elsye
Return : Study of Management, Economic and Bussines Vol. 4 No. 6 (2025): Return: Study of Management, Economic and Business
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v4i6.378

Abstract

This study discusses burnout among Generation Z employees who are in the early stages of their careers. The objective of this research is to explore burnout more deeply among early-career Generation Z employees. This is a qualitative study that adopts an interpretive paradigm and a case study approach. The participants in this research are Generation Z employees with work tenure ranging from 0 to 2 years. The data collected were analyzed using open coding, axial coding, and selective coding. The findings of this study reveal several factors contributing to burnout among Generation Z employees, including work organization and job content, interpersonal relationships and leadership, work-life balance and job security, workplace values, health and well-being, personality, and offensive behavior. Additionally, this study identifies social stereotypes as a contributing factor to burnout among Generation Z employees. These factors emphasize that burnout is multifactorial and contextual, particularly within the dynamic yet structurally unstable culture of early-stage startups. If companies are able to establish clearer job descriptions and standard operating procedures (SOPs), provide psychological support and open discussion spaces, create informal activities such as sports or social gatherings to improve work-life balance, and adjust compensation systems to match workload demands, employee performance will increase, ultimately leading to business growth.