Pratiwi, Enjela
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Vibes Chill di Perpus: Spotify sebagai Healing Digital untuk Gen Z Delliana, Santi; Pratiwi, Enjela; Wasana, Fredi Wahyu; Sari, Erlina Kusuma
Media Informasi Vol 33 No 2 (2024): Media Informasi
Publisher : Perpustakaan Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/mi.v33i2.14752

Abstract

Generasi Z, yang tumbuh di era digital, menghadapi tekanan dan tantangan kesehatan mental. Musik diakui sebagai penenang stres dan pengatasi tekanan psikologis. Spotify, dengan lebih dari 500 juta pengguna aktif, memungkinkan pemilihan playlist sesuai suasana hati. Playlist menenangkan membantu meningkatkan konsentrasi dan menciptakan lingkungan belajar yang kondusif. Musik juga meningkatkan motivasi dan semangat belajar. Penelitian ini menggunakan pendekatan kualitatif. Wawancara semi-struktur dan analisis konten dari narasi pengguna Spotify perpustakaan. Teknik purposive sampling digunakan untuk pemilihan lima (5) informan. Data wawancara dikategorikan dengan menggunakan open coding. Hasil menunjukkan bahwa pemanfaatan playlist Spotify di perpustakaan dapat memengaruhi suasana hati dan motivasi belajar pengguna. Ini dapat diimplementasikan sebagai fungsi rekreasi digital perpustakaan, melibatkan interaksi antara pengguna dan perpustakaan. Spotify yang mudah diakses dan menarik dapat menjadi alternatif rekreasi digital yang menarik bagi pengguna perpustakaan.
Live TikTok Library: Promosi On-Fleek untuk Pengalaman yang Semakin Seru Pratiwi, Enjela; Delliana, Santi; Wahyu Wasana, Fredi; Kusuma Sari, Erlina
Jurnal FPPTI Vol. 1, No. 2 (2022): November 2022
Publisher : Forum Perpustakaan Perguruan Tinggi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59239/jfppti.v1i2.44

Abstract

In the ever-evolving digital era, libraries increasingly face the challenge of remaining relevant and connected to a fast-moving society. To expand reach and increase engagement, libraries are now involving themselves in social media platforms, and one of them is TikTok. Libraries' use of the live TikTok feature is a progressive step in presenting information, promoting collections, and building communities in cyberspace. Live TikTok provides a dynamic platform for librarians to communicate in real-time with patrons. How can this development improve the library's On-Fleek Promotion concept in interacting with today's digital society? The research method used is qualitative with an observational approach. Data was collected through direct observation of library live broadcasts on TikTok, including interactions between librarians and users, the type of content presented, and user responses. Analysis is carried out by detailing the findings that emerge from these interactions. The research results show that TikTok's live feature provides an interactive platform for libraries to communicate directly with followers. Observations reveal that live TikTok is effective in building user engagement, especially through comments, likes, and virtual gifts. Librarians can actively respond to questions, provide book recommendations, and explain library services. By combining qualitative and observational research methods, this study provides an in-depth understanding of the dynamics of interactions in the library's live TikTok environment. The implications of these findings provide guidance for libraries in designing more effective content strategies and enriching user experiences on these social media platforms.
Live TikTok Library: Promosi On-Fleek untuk Pengalaman yang Semakin Seru Pratiwi, Enjela; Delliana, Santi; Wahyu Wasana, Fredi; Kusuma Sari, Erlina
Jurnal FPPTI Vol. 1, No. 2 (2022): November 2022
Publisher : Forum Perpustakaan Perguruan Tinggi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59239/jfppti.v1i2.44

Abstract

In the ever-evolving digital era, libraries increasingly face the challenge of remaining relevant and connected to a fast-moving society. To expand reach and increase engagement, libraries are now involving themselves in social media platforms, and one of them is TikTok. Libraries' use of the live TikTok feature is a progressive step in presenting information, promoting collections, and building communities in cyberspace. Live TikTok provides a dynamic platform for librarians to communicate in real-time with patrons. How can this development improve the library's On-Fleek Promotion concept in interacting with today's digital society? The research method used is qualitative with an observational approach. Data was collected through direct observation of library live broadcasts on TikTok, including interactions between librarians and users, the type of content presented, and user responses. Analysis is carried out by detailing the findings that emerge from these interactions. The research results show that TikTok's live feature provides an interactive platform for libraries to communicate directly with followers. Observations reveal that live TikTok is effective in building user engagement, especially through comments, likes, and virtual gifts. Librarians can actively respond to questions, provide book recommendations, and explain library services. By combining qualitative and observational research methods, this study provides an in-depth understanding of the dynamics of interactions in the library's live TikTok environment. The implications of these findings provide guidance for libraries in designing more effective content strategies and enriching user experiences on these social media platforms.