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All Journal Tax Literacy and Leadership Agility: Indigenous Peoples Awareness in Paying Taxes Mitra Mahajana: Jurnal Pengabdian Masyarakat
Sevtiani, Alvina
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Computer Science & IT Decision Sciences, Operations Research & Management Education Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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Evaluasi Kinerja Dinas Kearsipan dan Perpustakaan Provinsi Kepulauan Bangka Belitung di Era Revolusi Industri 4.0 Sevtiani, Alvina; Surya Marpaung, Zailani
Iapa Proceedings Conference 2024: Resiliensi Indonesia dalam Pusaran Disrupsi Global
Publisher : Indonesian Association for Public Administration (IAPA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30589/proceedings.2024.1046

Abstract

Tulisan ini bertujuan menjelaskan evaluasi kinerja pada Dinas Kearsipan dan Perpustakaan Provinsi Kepulauan Bangka Belitung di Era Revolusi Industri 4.0, serta mengindentifikasi faktor penghambat dan pendorong kinerja pada organisasi ini. Dalam upaya mencapai tujuan bersama dan meningkatkan eksistensi organisasi diperlukan manajemen dalam suatu organisasi. Manajemen sebagai pengendali atau pengelola dalam suatu organisasi saja tidaklah cukup, dianjurkan perlu dilakukannya evaluasi kinerja terutama pada era revolusi industri 4.0. Kinerja pada organisasi berbeda antara satu dengan lainnya. Pada Dinas Kerasipan dan Perpustakaan Provinsi Kepulauan Bangka Belitung masih terdapat kekurangan yaitu ketidakdisiplinan dalam bekerja. Metode penelitian yang digunakan dalam penelitian ini adalah deskriptif kualitatif, dengan teknik pengumpulan data observasi, dokumentasi dan wawancara. Pemilihan informan pada penelitian menggunakan teknik purposive sampling. Hasil penelitian menunjukkan dimensi kuantitas dan kualitas kerja sudah cukup baik. Namun pada dimensi ketepatan waktu dalam bekerja belum optimal.
EMPOWERING SMALL AND MEDIUM ENTERPRISES THROUGH AUGMENTED REALITY TECHNOLOGY FOR BRANDING AND PROMOTING TRADITIONAL PALEMBANG CAKES Putri, Aulia Utami; Imania, Katriza; Rahmawati, Annisa; Sevtiani, Alvina; Saputri, Efrilia Wanda; Fathiyah, Nabila Trisya
Mitra Mahajana: Jurnal Pengabdian Masyarakat Vol. 6 No. 3 (2025): Volume 6 Nomor 3 November 2025
Publisher : LPPM Universitas Flores

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/mahajana.v6i3.7016

Abstract

Palembang city is known as a culinary destination with a variety of traditional cakes such as Kue Gandus, Ketan Kuning Serundeng, Kojo, Muso, and Srikaya, which are local cultural identities. Micro, Small, and Medium Enterprises (MSMEs) like Dapoer Endungqu play an important role in preserving this culinary tradition, but face challenges in digital marketing and branding. This service activity aims to empower MSMEs through Augmented Reality (AR) technology to enhance the promotion and branding of traditional Palembang cake products. The implementation method uses a participatory approach that includes initial observation and identification of partner needs, product sampling, AR-based digital media design, and partner training and mentoring. The results show an increase in partner capacity in product photography, the use of interactive AR catalogues, and social media management, which strengthens visual appeal, consumer interaction, and promotional reach. The discussion confirms that AR effectively increases customer trust and loyalty without diminishing cultural value. The conclusion confirms that AR integration can strengthen the competitiveness of MSMEs in the digital age. Follow-up includes further development of the AR application, periodic monitoring, and program expansion to other culinary MSMEs for innovation and sustainability.  
Co-Authors Annisa Rahmawati Fathiyah, Nabila Trisya Imania, Katriza Putri, Aulia Utami Saputri, Efrilia Wanda Surya Marpaung, Zailani