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All Journal Journal of Tourism Sciences, Technology and Industry
Sukmawati, Puja
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Arts Decision Sciences, Operations Research & Management Environmental Science Languange, Linguistic, Communication & Media Social Sciences

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Strategi Pengelolaan Pariwisata Heritage Di Kota Sawahlunto Untuk Mendukung Pariwisata Berkelanjutan Azizah, Nurul; Sukmawati, Puja; Khairunnisa, Ayang
Journal of Tourism Sciences, Technology and Industry Vol 3, No 2 (2024): JTSTI-Journal of Tourism Science, Technology and Industry
Publisher : Institut Seni Indonesia Padangpanjang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26887/jtsti.v3i2.4979

Abstract

The city of Sawahlunto, designated as a UNESCO World Heritage Site, has great potential as an international heritage tourism destination. However, challenges such as cultural preservation, local community empowerment, and infrastructure development are still major obstacles. This research aims to formulate a sustainable heritage tourism management strategy through a qualitative approach based on literature review. The results showed that the success of heritage tourism management in Sawahlunto depends on the preservation of cultural assets, participation of local communities, strengthening branding, and utilization of digital technology for promotion. Synergy among stakeholders, such as the government, community, and private sector, is crucial in supporting the implementation of this strategy. With a holistic approach, Sawahlunto has not only maintained its status as a world heritage site, but also become a model of sustainable heritage tourism destination in Indonesia.
Co-Authors Khairunnisa, Ayang NURUL AZIZAH