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All Journal Jurnal Ilmiah Manajemen, Ekonomi dan Akuntansi PERSPEKTIF: Journal of Social and Library Science
Fauzan Najib
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Humanities Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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STRATEGIES AND CHALLENGES OF GROCERY TRADERS IN FACING ONLINE MARKET COMPETITION Fauzan Najib; Alwi Rifa’i; Amanda Afriza Putri; Tengku Muhammad Rafly Rachman
PERSPEKTIF: Journal of Social and Library Science Vol. 2 No. 3 (2024): December
Publisher : Academic Solution Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70489/perspektif.v2i3.376

Abstract

Pasar Simpang Limun, as one of the largest traditional markets in Medan, is facing significant challenges due to the emergence of online markets. Changes in consumer shopping patterns that now prefer online shopping have led to a decline in the turnover of grocery merchants in this market. Price competition with cheap imported products, a decrease in the number of customers, and limited adoption of digital technology are the main challenges for traditional traders. This research uses a descriptive qualitative approach with the methods of in-depth interviews, observation, and documentation. The research subjects were purposively selected grocery traders in Simpang Limun Market. The data was analyzed to identify the challenges faced by traders as well as the survival strategies they apply amidst online market competition. The main challenges faced by grocery merchants include price competition with online markets, a decrease in the number of customers, and a decrease in turnover. Their coping strategies include highlighting product quality, adopting digitalization such as cashless payments and local delivery services (Gojek/Grab), and focusing on holidays to increase sales. However, some merchants still rely on conventional methods without utilizing technology. Digitalization and diversification of sales channels are key to maintaining the competitiveness of traditional merchants. Government interventions, such as digital literacy training, subsidies, regulation of imported products, and provision of digital infrastructure, are needed to support the sustainability of traditional markets.
ANALISIS KEBIJAKAN MONETER DALAM MENDUKUNG PEMBANGUNAN BERKELANJUTAN Rifai, Alwi; Fauzan Najib; Lubis, Muhammad Iqbal Asy' ari; Rifki Maulana; Tengku Muhammad Rafly Rachman; Sari Wulandari
Jurnal Ilmiah Manajemen, Ekonomi dan Akuntansi Vol. 5 No. 1 (2025): Jurnal Ilmiah Manajemen, Ekonomi dan Akuntansi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurimea.v5i1.884

Abstract

Sustainable development is a global agenda that includes three main pillars: economic, social and environmental sustainability. Monetary policy, as an important instrument in the economy, has the potential to support sustainable development through controlling inflation, managing interest rates, and regulating liquidity. However, the implementation of these policies often faces challenges, such as unequal distribution of economic benefits, low financial literacy, and resistance to the transition to a green economy. This research uses a qualitative approach with a descriptive-analytical design. Data was collected through document analysis, policy reports, statistical data from Bank Indonesia, as well as literature studies from accredited journals. The research results show that monetary policy in Indonesia has contributed to economic stability through controlling inflation and strengthening the exchange rate. Bank Indonesia has also developed green financial instruments, such as green sukuk, to support environmentally friendly projects. However, challenges remain, including dependence on commodity exports, inadequate financial infrastructure, and a lack of coordination between monetary and fiscal policy. Increasing the effectiveness of monetary policy in supporting sustainable development requires synergy with fiscal policy, structural reform and innovation in financial inclusion. Public financial literacy and incentives for the green sector are important strategic steps. With a holistic approach, monetary policy can be the main catalyst for achieving sustainable development goals in Indonesia.
Co-Authors Alwi Rifa’i Amanda Afriza Putri Lubis, Muhammad Iqbal Asy' ari Rifai, Alwi Rifki Maulana Sari Wulandari Tengku Muhammad Rafly Rachman