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All Journal Journal Research of Social Science, Economics, and Management Science And Education Journal (SNEJ) Proceedings of the Siliwangi Annual International Conference on Guidance and Counselling
Sanjaya, Eka
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Religion Education Environmental Science Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Pengaruh Kompetensi Profesional Guru IPS Terhadap Hasil Belajar Siswa Sanjaya, Eka; Aryani, Rita; Iskandar, Roma
Science and Education Journal Vol 3 No 1 (2025): Science and Education Journal (SNEJ)
Publisher : Yayasan Pendidikan Cahaya Budaya Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64626/snej.v3i1.301

Abstract

Abstrak ditulis antara 100-250 kata. Abstrak harus memuat permasalahan penelitian, metode pemecahan/pelaksanaan, dan hasil penelitian yang diperoleh (kesimpulan). (Book Antiqua 10pt - 1 space - 6pt after paragraph) Penelitian ini bertujuan untuk untuk mengetahui seberapa besar pengaruh kompetensi professional guru terhadap hasil belajar siswa. Untuk memperoleh data dipergunakan instrument Hasil belajar IPS dalam bentuk tes dan instrumen Kompetensi professional guru dalam bentuk skala sikap model Likert. Metode penelitian yang digunakan adalah metode kuantitatif dengan jumlah sampel 62 siswa SMP Islam Al Ikhlas Pengambilan sampel menggunakan sampling jenuh yaitu pengambilan sampel dengan mengambil seluruh total populasi dijadikan sampel. Berdasarkan hasil Uji Regresi Linearitas. Hasil output pada 2 data pengambilan keputusan regresi linear sederhana Y = 67,584 + 0,068 Nilai signifikan 0,001 > 0,05 Maka terdapat pengaruh Variable X terhadap Y. Maka dapat disimpulkan bahwa kompetensi profesional guru berpengaruh positif terhadap kompetensi belajar siswa. Berdasarkan hasil Uji t Maka hubungan antara variable (X) dan (Y) dianggap linear. Berdasarkan hasil dari uji koefisien determinasi nilai R square sebesar 0,012. Maka dapat disimpulkan pengaruh pengaruh kompetensi profesional guru terhadap hasil belajar siswa sebesar 98,3% dan 1,7% dipengaruhi oleh variable lain yang tidak diteliti dalam penelitian ini
Hardiness Counseling to Enhance Student Academic Resilience Sanjaya, Eka; Yustiana, Yusi Riksa
Proceedings of Siliwangi Annual International Conference on Guidance and Counselling Vol. 2 No. 1 (2023): SAICGC, Volume 2 (December 2023)
Publisher : Academia Edu Cendekia Indonesia (AEDUCIA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64420/saicgc.v2i1.41

Abstract

Currently, students are expected to excel and make significant contributions in various sectors such as education, technology, the economy, and social aspects as the year 2045 approaches. Resilience in facing challenges (hardiness) has the potential to support academic resilience. The aim of this research is to test the effectiveness of Hardiness Counseling in enhancing academic resilience. This article has undergone a review and analysis process to illustrate how training in developing hardiness can have a positive impact on resilience against stress in Indonesian adolescents, in line with the vision of Indonesia Emas 2045. The results of the literature analysis underscore the importance of hardiness training as a relevant step toward achieving the goals of Indonesia Emas 2045.
The Effect of Digital Advertising and Consumer Trust on Customer Loyalty through Customer Satisfaction: A Case Study of GladToGlow Products in Cirebon City Sanjaya, Eka; Yusuf
Journal Research of Social Science, Economics, and Management Vol. 5 No. 9 (2026): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v5i9.1424

Abstract

The development of digital marketing in Indonesia encourages local beauty brands to utilize digital advertising as a key strategy in building long-term relationships with consumers. Increasingly fierce competition requires companies to not only increase brand exposure, but also build customer trust and satisfaction to create sustainable customer loyalty. This study aims to analyze the influence of digital advertising and consumer trust on customer loyalty through customer satisfaction as a mediating variable in GladToGlow products in Cirebon City. This study used a quantitative approach with an associative method. Data was collected through an online questionnaire using Google Form on 120 respondents who were users of GladToGlow products at least once in the last six months, using purposive sampling techniques. Data analysis was carried out using the Partial Least Squares–Structural Equation Modeling (PLS-SEM) method through the SmartPLS application. The results of the study show that digital advertising and consumer trust have a positive and significant effect on customer satisfaction and customer loyalty. In addition, customer satisfaction has been proven to play a role as a mediating variable that strengthens the influence of digital advertising and consumer trust on customer loyalty. An R-square value of 0.617 indicates that the model has moderate to strong explanatory abilities. These findings confirm the importance of the role of effective digital advertising and customer trust and satisfaction in building customer loyalty to local beauty brands.
Co-Authors Aryani, Rita Iskandar, Roma Yusi Riksa Yustiana, Yusi Riksa Yusuf