Article Per Year (5 Year)
p-Index From 2021 - 2026
0.702
P-Index
This Author published in this journals
All Journal Jurnal Ilmiah Ekonomi Islam
Widana, Oka
Unknown Affiliation
Economics, Econometrics & Finance Social Sciences

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

 1 
Analisis Literasi Keuangan Syariah: Studi Kasus Pegadaian Syariah Di Kabupaten Bogor Zaman, Ainun Qomaruz; Widana, Oka
Jurnal Ilmiah Ekonomi Islam Vol 10, No 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.14884

Abstract

The purpose of this study is to examine Islamic financial literacy among Pegadaian Syariah employees in Bogor and highlight the important role of adequate knowledge in implementing Islamic financial principles.. The findings suggest that while employees generally possess a solid understanding of fundamental Islamic financial literacy concepts—such as definitions, principles, and Sharia-compliant products—challenges remain in practice. These challenges include insufficient training and limited access to informational resources. Moreover, awareness of the importance of Islamic financial literacy in enhancing service quality and customer satisfaction is still lacking. The study recommends improving training programs and providing more comprehensive informational resources to help employees deliver services that better align with Sharia principles. In conclusion, this research emphasizes the need to enhance both the understanding and application of Islamic financial literacy among employees to support the growth of Pegadaian Syariah and build greater public trust in Islamic financial products.
Analisis Pengaruh Literasi Keuangan Syariah, Religiusitas, Dan Bauran Pemasaran Terhadap Keputusan Menjadi Nasabah Bank Syariah di Yogyakarta Ardiyanto, Ardiyanto; Widana, Oka
Jurnal Ilmiah Ekonomi Islam Vol 10, No 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.15073

Abstract

This study examines the influence of Sharia financial literacy, religiosity, and marketing mix strategy on the decision to become a customer of Islamic banks in Yogyakarta. The research employs a descriptive analysis approach and collects data using questionnaires. A sample of 100 randomly selected Yogyakarta residents was analyzed. Structural Equation Modeling (SEM) with SmartPLS 4.0 software was used to test the hypotheses. The results indicate that: (1) Sharia financial literacy does not positively influence the decision to become an Islamic bank customer. (2) Religiosity positively influences the decision to become an Islamic bank customer. (3) The marketing mix strategy positively influences the decision to become an Islamic bank customer. These findings provide valuable insights for Islamic banking institutions to refine their strategies and attract more customers.
Analisis Literasi Keuangan Syariah: Studi Kasus Pegadaian Syariah Di Kabupaten Bogor Zaman, Ainun Qomaruz; Widana, Oka
Jurnal Ilmiah Ekonomi Islam Vol. 10 No. 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.14884

Abstract

The purpose of this study is to examine Islamic financial literacy among Pegadaian Syariah employees in Bogor and highlight the important role of adequate knowledge in implementing Islamic financial principles.. The findings suggest that while employees generally possess a solid understanding of fundamental Islamic financial literacy concepts—such as definitions, principles, and Sharia-compliant products—challenges remain in practice. These challenges include insufficient training and limited access to informational resources. Moreover, awareness of the importance of Islamic financial literacy in enhancing service quality and customer satisfaction is still lacking. The study recommends improving training programs and providing more comprehensive informational resources to help employees deliver services that better align with Sharia principles. In conclusion, this research emphasizes the need to enhance both the understanding and application of Islamic financial literacy among employees to support the growth of Pegadaian Syariah and build greater public trust in Islamic financial products.
Analisis Pengaruh Literasi Keuangan Syariah, Religiusitas, Dan Bauran Pemasaran Terhadap Keputusan Menjadi Nasabah Bank Syariah di Yogyakarta Ardiyanto, Ardiyanto; Widana, Oka
Jurnal Ilmiah Ekonomi Islam Vol. 10 No. 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.15073

Abstract

This study examines the influence of Sharia financial literacy, religiosity, and marketing mix strategy on the decision to become a customer of Islamic banks in Yogyakarta. The research employs a descriptive analysis approach and collects data using questionnaires. A sample of 100 randomly selected Yogyakarta residents was analyzed. Structural Equation Modeling (SEM) with SmartPLS 4.0 software was used to test the hypotheses. The results indicate that: (1) Sharia financial literacy does not positively influence the decision to become an Islamic bank customer. (2) Religiosity positively influences the decision to become an Islamic bank customer. (3) The marketing mix strategy positively influences the decision to become an Islamic bank customer. These findings provide valuable insights for Islamic banking institutions to refine their strategies and attract more customers.
Co-Authors Ardiyanto Ardiyanto Zaman, Ainun Qomaruz