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Pemanfaatan Web Profile sebagai Media Promosi Pada UMKM Fresh Laundry Arumsari; Saly Kurnia Octaviani; Cinthia Annisa Vinahapsari3
Jurnal Pengabdian Masyarakat Teknologi dan Pendidikan (MANTAP) Vol. 1 No. 2 (2024): Jurnal Pengabdian Masyarakat Teknologi dan Pendidikan (Jurnal Mantap)
Publisher : Redtech Putra Benua

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Abstract

Fresh Laundry is a laundry service business located in Ponowaren, Tawangsari, Sukoharjo. This community service focuses on utilizing a web profile to develop the business of Fresh Laundry so that it can reach all regions. The method used in this research are interviews, observation and documentation.  The web profile applied to this business contains facilities, as well as services available at the Fresh Laundry business. This Web Profile also displays several summaries of activities in this Fresh Laundry business so that this can attract customers to promote the fresh laundry business.
Pengembangan Produk Fashion Berbasis Batik: Vest Modern Dengan Kualitas Premiun (Motifara) Arumsari; Kurnia Octaviani, Saly; Artha Putra Illahi, Dewanatan
Jurnal Pengabdian Masyarakat Teknologi dan Pendidikan (MANTAP) Vol. 2 No. 2 (2025): Jurnal Pengabdian Masyarakat Teknologi dan Pendidikan (Jurnal Mantap)
Publisher : Redtech Putra Benua

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Abstract

Batik, as one of Indonesia's cultural heritages, faces significant challenges in the modern era, particularly in attracting interest from younger generations. Many young people perceive batik as outdated and incompatible with current fashion trends. To address this issue, a community service team from Universitas Tiga Serangkai developed a modern batik-based fashion product in the form of a premium vest called MOTIFARA. This program was conducted in collaboration with the Batik Arkanza SME in Laweyan, Surakarta. The methods used included customer interviews, direct observation, and product development through market surveys and prototype evaluations. The resulting vest utilized high-quality primisima cotton fabric, featuring simple motifs and neutral colors tailored to the preferences of young consumers. The program's outcomes indicate that innovative designs rooted in local cultural values can significantly enhance the appeal of batik among younger generations and support cultural preservation through fashion media. The MOTIFARA vest is expected to serve as a model for culturally rich yet modern fashion products that are competitive in today’s fashion market.
Pemanfaatan Media Pemasaran Berbasis Website Profile Dan Katalog Digital Pada Warmindo 3 Sahabat Arumsari; Saly Kurnia Octaviani; Ari Wibowo; Elistya Rimawati
Jurnal Pengabdian Masyarakat Teknologi dan Pendidikan (MANTAP) Vol. 1 No. 1 (2024): Jurnal Pengabdian Masyarakat Teknologi dan Pendidikan (Jurnal Mantap)
Publisher : Redtech Putra Benua

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Abstract

Warmindo 3 Sahabat is one of the culinary businesses located in the city of Surakarta. One of the marketing media carried out to develop the business is by making marketing media based on website profiles and digital catalogs. The data collection method used is observation, interview and documentation. The results of the website profile and digital catalog are expected to be able to support the progress of Warmindo 3 Sabahat.