Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal Brilliance: Research of Artificial Intelligence
Setiawan, Ati S
Unknown Affiliation
Decision Sciences, Operations Research & Management Mathematics Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Enhancing Transaction Smoothness with QRIS Technology: The Role of DIGI by Bank BJB in Optimizing Customer Experience at the Banjar Branch Faizal, Riza; Marlina, Lina; Setiawan, Ati S
Brilliance: Research of Artificial Intelligence Vol. 4 No. 2 (2024): Brilliance: Research of Artificial Intelligence, Article Research November 2024
Publisher : Yayasan Cita Cendekiawan Al Khwarizmi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/brilliance.v4i2.4928

Abstract

The implementation of the Quick Response Code Indonesian Standard (QRIS) in the DIGI by bank bjb application faces challenges in enhancing the transaction flow for customers at the Banjar Branch. The primary issue is the demand for ease, speed, and efficiency in digital transactions, while aspects such as promotions and QRIS scanning capability across various merchants remain suboptimal. This study aims to examine the impact of QRIS usage within the DIGI application on the transaction flow for bank bjb customers. A quantitative research method with an explanatory survey approach was employed, involving 100 respondents who are bank bjb customers in the Banjar area. Data was collected using a Likert-scale questionnaire and analyzed using simple linear regression. The results indicate a significant positive influence of QRIS usage on transaction flow, with a t-value that demonstrates a strong correlation. The average customer satisfaction score indicated a “Very Good” criterion. These findings imply that the QRIS feature in the DIGI by bank bjb application can enhance customer transaction experiences; however, the bank needs to improve promotional features and expand QRIS scanning capabilities to further increase customer satisfaction and the competitiveness of its digital services.
Enhancing Transaction Smoothness with QRIS Technology: The Role of DIGI by Bank BJB in Optimizing Customer Experience at the Banjar Branch Faizal, Riza; Marlina, Lina; Setiawan, Ati S
Brilliance: Research of Artificial Intelligence Vol. 4 No. 2 (2024): Brilliance: Research of Artificial Intelligence, Article Research November 2024
Publisher : Yayasan Cita Cendekiawan Al Khwarizmi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/brilliance.v4i2.4928

Abstract

The implementation of the Quick Response Code Indonesian Standard (QRIS) in the DIGI by bank bjb application faces challenges in enhancing the transaction flow for customers at the Banjar Branch. The primary issue is the demand for ease, speed, and efficiency in digital transactions, while aspects such as promotions and QRIS scanning capability across various merchants remain suboptimal. This study aims to examine the impact of QRIS usage within the DIGI application on the transaction flow for bank bjb customers. A quantitative research method with an explanatory survey approach was employed, involving 100 respondents who are bank bjb customers in the Banjar area. Data was collected using a Likert-scale questionnaire and analyzed using simple linear regression. The results indicate a significant positive influence of QRIS usage on transaction flow, with a t-value that demonstrates a strong correlation. The average customer satisfaction score indicated a “Very Good” criterion. These findings imply that the QRIS feature in the DIGI by bank bjb application can enhance customer transaction experiences; however, the bank needs to improve promotional features and expand QRIS scanning capabilities to further increase customer satisfaction and the competitiveness of its digital services.
Co-Authors Faizal, Riza lina marlina, lina